#452 - Phil Elwood on ALL THE WORST HUMANS

Books on Pod with Trey Elling

English - July 10, 2024 13:25 - 59 minutes - 54.3 MB - ★★★★★ - 3 ratings
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Previous Episode: #451 - Rich Vos

Next Episode: #453 - Greg Sankey

PR mercenary Phil Elwood chats with Trey Elling about ALL THE WORST HUMANS: HOW I MADE NEWS FOR DICTATORS, TYCOONS, AND POLITICIANS. Topics include:

The book's origin (0:00)
His start in DC (2:31)
Sinking bodies (5:32)
Exploiting the airline industry (9:56)
Helping the Gaddafis (13:13)
An assist for Qatar's World Cup bid (17:34)
Sportswashing (21:31)
Any press is NOT good press (25:25)
"Let's go, Brandon" (27:29)
A visit from the FBI (30:11)
Linkedin (36:33)
"Start with the crazy. I'll rein you in." (38:08)
Phil's proudest assignment (45:14)
The meaning of "power" (48:17)
The meaning of "truth" (50:22)
How writing this book helped him personally (56:58)