Ep 5: SaVonne Anderson, Aya Paper Co. - Meeting the moment with creativity through sustainability and representation

This week, I spoke to SaVonne Anderson, Founder, and CEO of Aya Paper Co, a sustainable stationery brand that creates greeting cards and gifts to celebrate the people and moments that matter most. 

SaVonne’s dream for Aya Paper Co was for it to be large and accessible. She quit her full-time job in February 2020, then everything shut down a month later due to the pandemic. At that moment,  she made a pivotal decision to go back to the drawing board; she revamped her website and increased consumer engagement on her social media platforms. 

Aya Paper Co had its highest sales In June and by July, her products were in about 30 stores; both local shelves and big shelves like Macy’s, Nordstrom, Kohls, Tj Maxx, and Marshalls are stocked with Aya Paper Co products; her dream is definitely coming to fruition.

In today’s episode, she shares her journey thus far and encourages other aspiring entrepreneurs to do it afraid. 

For the full show notes, visit our website: https://www.blackonshelf.com/episodes

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Connect with SaVonne:

Visit Aya Paper Co website: https://www.ayapaper.co/ 

Follow Aya Paper Co on Instagram: https://www.instagram.com/ayapaper.co/

Visit Aya Paper Co on Facebook: https://www.facebook.com/ayapaper.co/

Follow Aya Paper Co on Twitter: https://twitter.com/AyaPaperCo

Follow SaVonne on Instagram: https://www.instagram.com/simply.savonne/

Connect with Black On Shelf:

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Connect with BOS on Linkedin: https://www.linkedin.com/company/black-on-shelf/

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Visit the Black on Shelf website: https://www.blackonshelf.com

Watch the full interview on Youtube: https://youtu.be/PYxRjmW9Bvc