User Experience Design: Does User Experience Really Matter?

Beyond the Cart

English - July 20, 2021 15:56 - 55 minutes - 51 MB - ★★★★★ - 10 ratings
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Previous Episode: Markets, Markets, Everywhere: Omnichannel and You

Next Episode: New Ecommerce Tool: "Mailchimp's doing what?"

Today, in episode seven, we're digging deep into the transactional experiences related to user design. We'll share some of our pet peeves and quick wins you can take action on today. Join hosts Andy and Nora as they welcome our first guest, Lightburn's lead UX/UI designer, Caitlin Mackay to discuss user design and online experiences for your ecommerce website or application.

Today's Episode Includes:

Qualitative & Quantitative MetricsIdentifying User Experience (UX) IssuesThe Mobile Versus Desktop ExperienceThe Necessity of Form & FunctionCheckout Through Delivery & SupportData Security CertificatesOptimizing for MobileShipping & TrackingCommunication, Communication, CommunicationBut Wait, Don’t Let Your Upselling Get IrritatingTools of The Trade, Mapping It All OutInvesting In A Site Rebuild, Redesign, or Remodel?Bringing the In-store Experience Online