Common: How to Design a Design Organization (w/ Jenn Chang)

Common is the nation’s leading co-living brand operator. That means it’s two things at once: a housing company and a tech startup. It's a company where designers bridge the gap between software developer and property developer clients. It’s a unique role for an architect, and no one knows that better than Jenn Chang. Jenn started out as Common’s very first architect. Today, she serves as the company’s Vice President of Studio, Common's in-house design and construction team. Both Common and Jenn’s success has hinged on adaptability - and the ability to learn from lessons along the way.

Interview Takeaways

At Common, tech meets residentialJenn Chang charted new territory as Common's first architectFind the balance of creative ideasCreate new opportunities with a proactive approachThe brand operator modelOffer flexible services based on client needsAnalyze building performance dataHire for internal aptitudeFoster an autonomous work environmentAdvocate for yourself and your teamShift your company concept

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