37. Losing Your Identity While Pivoting in Life & Business with Rachael McBay

When we decide to step into the world of entrepreneurship, it's an exciting time full of new possibilities. Along the way, however, we can turn into a different version of ourselves that we don't recognize. Plus, if you're a parent, we tend to lose our individuality as we take on the responsibility of raising others.

In this episode, you'll hear from Rachael McBay, a woman who says she lost her own identity as she pivoted in her business multiple times.

When we decide to step into the world of entrepreneurship, it's an exciting time full of new possibilities. Along the way, however, we can turn into a different version of ourselves that we don't recognize. Plus, if you're a parent, we tend to lose our individuality as we take on the responsibility of raising others. 
In this episode, you'll hear from Rachael McBay, a woman who says she lost her own identity as she pivoted in her business multiple times. 
A few of the key points that are discussed include:[02:07] How Rachael’s journey to entrepreneurship started[03:29] Rachael’s shift from corporate life to being a stay home mom[08:18] How she realized that her identity was shifting [15:32] How she got into social media management and Facebook Ads [16:46] Rachael’s shift from Facebook ads to funnel marketing strategy [19:10] How she felt when she finally found what was suitable for her [22:40] How she incorporates family time and traveling into her business schedule [26:09] Rachael’s advice to women who feel they are losing their identity 
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