Behind the Brand with Bryan Elliott
340 episodes - English - Latest episode: 30 days ago - ★★★★★ - 28 ratingsGet Behind the Brand to learn how to build your brand. Get smarter and make more money in business by listening to my podcast with some of the smartest people on the planet. I’m Bryan Elliott, helping you build your brand.
Founded in 2008, Behind the Brand with Bryan Elliott is a show about innovators, entrepreneurs and the stories behind their success. It's like a backstage pass inside the brand strategy and marketing minds, companies and habits of some of the smartest and most interesting people on the planet. Host, Bryan Elliott decodes these stories to help you turn their wisdom into practical tactics that you can use to improve your life and grow your business. Why do this? I'm someone who loves to tell stories that I hope will inspire and educate others to find their reason for being. I basically invented the podcast I wish I had when I quit my corporate job and started my own business. I made a lot of mistakes and figured things out the hard way. I've been inspired by so many of my guests and I know you'll find a ton of value here as well. Podcast series / Marketing:
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Episodes
Lack of Sleep Might Be Killing You | Eight Sleep CEO, Matteo Franceschetti
March 26, 2024 01:00 - 46 minutes - 31.7 MBMatteo is the Co-Founder and CEO of Eight Sleep, the sleep fitness company. Eight Sleep developed a proprietary technology which is redesigning sleep by developing cutting-edge AI and machine learning models to track bio signals during the night and optimizing body recovery and rest while asleep. The end goal of the Pod is to compress sleep and scan your body while asleep to monitor your health. Eight Sleep is currently used by pro athletes and top performers across multiple industries and...
MrBeast strikes Amazon deal for biggest competition series in TV history | Reed Duchscher | Podcast series / Marketing
March 20, 2024 17:00 - 1 hour - 43.5 MBReed Duchscher is an American talent manager and investor. He is the CEO and founder of Night Media and talent manager of YouTube personality MrBeast and Minecraft content creator Dream. In this episode I talk to Reed Deucher who is famous for being the media company being MrBeast — who recently struck an Amazon deal for biggest competition series in TV history. The deal, worth possibly $100 million, will be the latest attempt by an internet creator to move to more traditional forms of en...
How to Launch a Million-Dollar Business This Weekend | Noah Kagan | Podcast series / Marketing
March 15, 2024 07:00 - 27 minutes - 18.8 MBNoah Kagan was #30 at Facebook, #4 at Mint, and has since created seven million-dollar businesses (Kickflip/Gambit, AppSumo, KingSumo, SendFox, Sumo, TidyCal, and Monthly1k). He is the CEO of AppSumo.com, the #1 software-deals site for entrepreneurs, and has a popular YouTube channel, Noah Kagan. His new book is Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours. Want to get a short note from me each week with what I've learned from interviewing...
Seth Godin's Top 10 Success Lessons | Podcast series / Marketing
March 13, 2024 07:00 - 30 minutes - 21.2 MBHi everyone, welcome to another episode of the show, I’m your host, Bryan Elliott. I just wanted to take a moment to thank all of you for listening and helping to make this show what it is. We’ve had a rush of new fans and followers and I couldn’t be more excited to be on this journey with you. Behind the Brand started as a side hustle because in 2008 my little start up was in trouble. I had just resigned from a big brand marketing job at one of the biggest studios in Hollywood. My drea...
Brand It Like Serhant | Real Estate AND Media Mogul, Ryan Serhant | Podcast series / Marketing
March 11, 2024 07:00 - 42 minutes - 29.1 MBRyan Serhant might be the king of East Coast real estate but he's also building a media empire. Why? The answer might not surprise you... Serhant is building a media empire on top of this real estate prowess for several reasons. The first reason is obvious: helping other real estate agents who he employs build a brand like Serhants is good business. Another reason building a brand matters is because clients now require it. That is, when Serhant or his agents do marketing for a property, t...
The Pursuit of Dreams | Nigel Sylvester | Podcast series / Marketing
March 08, 2024 08:00 - 50 minutes - 34.8 MBSometimes you're just born with it. At least that's how it feels with the current G.O.A.T. of BMX lifestyle, Nigel Sylvester. Nigel was just a toddler on his little red tricycle when he was drifting around cones set up as race course by his cousin on his driveway. Admiring and modeling the great Dave Mirra growing up, Sylvester went pro at age 18 and was recruited by Mirra to rep his team. Flashforward 18 years later and Sylvester is still going strong but has expanded his brand into event...
Timm Chiusano is All of Us | Podcast series / Marketing
March 06, 2024 08:00 - 50 minutes - 34.9 MBTimm Chiusano is a very talented media executive with a corporate 9-5 managing a team and small business clients under his purview. He's also got a growing side hustle as a very unlikely social media influencer with more than 1M followers on TikTok as well as an expanding audience on other platforms. How did this happen? How did he do it? In my observation, at the heart of Timm's success and popularity is the fact that he's all of us. That is, he's a mild-mannered guy living in Brooklyn ...
March to the Beat of Your Own Drum | Twenty One Pilots' Josh Dun | Podcast series / Marketing
March 04, 2024 08:00 - 28 minutes - 19.3 MBTyler Joseph and Josh Dun make up the talented band Twenty One Pilots. I first met Josh coming off the heels of my first Twenty One Pilots concert in 2017 when someone from his team reached out to me for him to come on the podcast to talk about his new company and venture with Haylee Williams from Paramore. The two of them teamed up to do a hair dye product… Since then, Tyler and Josh have done a lot, including making new music to get us thru this Fourth Turning — they both go married an...
The New Gym Class Hero | Dr. Jonathan Leary | Podcast series / Marketing
February 28, 2024 08:00 - 1 hour - 52.3 MBDr. Jonathan Leary has created a new category business called a Social Wellness Club -- the Remedy to enhancing our health and social life through human connection and self-care. What is it exactly? Imagine if SoHo House and Equinox had a baby -- and it was staffed with full-time physios, ice baths, hyperbaric chambers, saunas, I.V. drip stations and more. That's Leary's new Remedy Place. I hope you enjoy this episode as much as I did! Special thanks to our sponsor Plunge! Introducing ...
Why Some Hard Things ARE Worth Doing | Plunge Co founders, Ryan Duey & Mike Garrett | Podcast series / Marketing
February 26, 2024 08:00 - 1 hour - 56.4 MBRyan Duey and Mike Garrett didn't start out to build a $100 million business in 3 years -- but that's what they've done! These two friends started Plunge from humble beginnings off the heels of a dormant economy during the pandemic and grew the business the old fashioned way by meeting and creating demand for an incredible cold plunge experience at a competitive market price. Word is spreading fast but only 3 years in feels like this dynamic duo is just getting started. Plunge just launche...
Has Bryan Johnson Discovered the Secret to Reverse Aging? | Podcast series / Marketing
February 20, 2024 22:00 - 1 hour - 53.1 MBChances are that you've seen or heard about Bryan Johnson before. The tech genius behind Venmo has a new lease on life with a mission for anyone else who wants to join him that's pretty ambitious: Don't Die. His videos are everywhere and have amassed a billion views and counting. His new venture is called Blueprint and it aims at breaking the status quo on how we think about -- everything. I hope you enjoy this episode as much as I did! Special thanks to our sponsor Plunge! Introducing...
From Barista to Billions | Andrew Wilkinson | Podcast series / Marketing
February 19, 2024 08:00 - 56 minutes - 38.9 MBIn 2006, Andrew Wilkinson was a young college dropout working as a barista in Canada while pondering his next move. His trajectory changed after a casual conversation with two web designers who had turned the coffee shop into a makeshift office. Wilkinson, napkin math in hand and enamored by the potential profits and lifestyle, took the bus to the local bookstore and bought a book on web design. Soon enough, he picked up his first local client for $500. “I ran the numbers in my head, and I ...
Here's Why Generosity is So Infectious | TED Curator, Chris Anderson | Podcast series / Marketing
February 12, 2024 08:00 - 1 hour - 41.8 MBChris Anderson leads the team at TED and has recently written written a book called, Infectious Generosity. Behind the Brand host Bryan Elliott and Chris sit down in front of a live audience to discuss. Check out Chris' new book here: https://amzn.to/3wm2YaN Chris' website on the book here: https://www.infectiousgenerosity.org/ Special thanks to our sponsor Plunge! Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plun...
Navy SEAL Jocko Willink | Podcast series / Marketing
February 05, 2024 08:00 - 1 hour - 42.8 MBNavy SEAL Jocko Willink talks about leadership; tips for success: the Jocko brand and much more on this episode of Behind the Brand. More about Jocko here: https://jocko.com/ https://jockofuel.com/ https://jockopodcast.com/ New! https://www.behindthebrand.tv/vip Get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your l...
Laird Hamilton | Sink or Swim | Podcast series / Marketing
January 15, 2024 19:00 - 45 minutes - 31.1 MBThis sesh with Laird is one of my favorites! Laird Hamilton is best known as an American big-wave surfer and pioneer in the world of action water sports. In addition to his affinity for the water, Laird is labeled as an inventor, author, stunt man, model, producer, TV host, fitness and nutrition expert, husband, father, and adrenaline junkie. At 6’3” and 215 pounds, Laird is unique in the way that he balances flexibility and strength. A renowned innovator and guiding genius of crossover b...
Everyday is a new chance to be our very best!
January 08, 2024 08:00 - 3 minutes - 2.57 MBOne of my traditions in the new year is to read a quote often attributed to F. Scott Fitzgerald. Based on my research, this actually may be an adaptation from a screenplay or movie -- but whatever the case and for me --the words and message are more important than the context of the person (who may have written it): “For what it’s worth … it’s never too late, or in my case too early, to be whoever you want to be. There’s no time limit. Start whenever you want. You can change or stay the sam...
Seth Godin | The Song of Significance: A New Manifesto for Teams | Podcast series / Marketing
January 01, 2024 00:00 - 50 minutes - 34.8 MBWhat can I say about Seth Godin that hasn’t already been said. Seth literally created and defined the term, “Work that matters” and this philosophy has become a North Star for me to aspire to in my own work. He’s also helped me see Purple Cows; lead a Tribe; become a Linchpin; cross over Dips; Poke more Boxes; Not Fly too Close to the Sun and focusing on Practice to name a few. I'm proud to call him a mentor and friend. In this informal chat we talk about his book on leadership, The Song o...
The 48 Laws of Power - Robert Greene
December 17, 2023 19:00 - 57 minutes - 39.6 MBBestselling author Robert Greene is one of the most influential and prolific writers of our day. With multiple bestselling books including The 48 Laws of Power, Mastery, The Art of Seduction and more, he has attracted a massive following of fans who continue to be inspired by his works. Robert just released an anniversary edition of The 48 Laws but it might be sold out! I bought a copy for myself and highly recommend it. The evergreen version is available as well here. As always, my goal is...
The 48 Laws of Power - Robert Greene | Podcast series / Marketing
December 17, 2023 19:00 - 57 minutes - 39.6 MBBestselling author Robert Greene is one of the most influential and prolific writers of our day. With multiple bestselling books including The 48 Laws of Power, Mastery, The Art of Seduction and more, he has attracted a massive following of fans who continue to be inspired by his works. Robert just released an anniversary edition of The 48 Laws but it might be sold out! I bought a copy for myself and highly recommend it. The evergreen version is available as well here. As always, my goal is...
The Reason I'm NOT a Tony Robbins Fan | Behind the Brand Snapshot
December 11, 2023 15:00 - 4 minutes - 3.44 MB"If I follow the trail of your stress, it will take me to your deepest fears…" I have a confession — prior to meeting Tony Robbins, I was not the biggest Tony Robbins fan. I’m not the kind of person who would attend one of his events…jump up and down or tolerate him shouting at me during a 10-hour seminar. But then he taught me, "Life is the dance between what we desire and fear most." Tony who is larger than life actually made a huge impact on how I think about myself and the world. I stil...
The Work Reveals Itself as You Go - Dan Reynolds, Imagine Dragons | Behind the Brand Snapshot
December 04, 2023 15:00 - 21 minutes - 15.1 MB"The Work Reveals Itself as You Go..." I just finished Rick Rubin’s new book called The Creative Act. It’s a book on his process and his methods. If you don’t know Rick Rubin, he’s one of the most prolific music producers on the planet — taking the good work and making it better for talent like The Beastie Boys, AC/DC, Red Hot Chili Peppers, Johnny Cash, Tom Petty, Weezer, Linkin Park, Neil Diamond, Metallica, Shakira, — almost the entire A-list music industry including Dan Reynolds of Imag...
Listen to This BEFORE You Take Any Supplements -- Especially Creatine | Behind the Brand Snapshot
November 27, 2023 22:00 - 10 minutes - 6.98 MBListen to this before you take any supplements — especially creatine This is a Behind the Brand snapshot…a moment in time from a full-length episode that I thought is worth a your attention and focus. As always, my goal is to be your eyes and ears to suss out the nuggets that will help you build your brand on a personal or professional level. Here we go! Want to listen to the full-length episode? Go here ➡️ iTunes: Spotify: Special thanks to our sponsor Plunge! Introducing the all-new...
Listen to This BEFORE You Take Any Supplements -- Especially Creatine | Brand the Brand Snapshot
November 27, 2023 22:00 - 10 minutes - 6.98 MBListen to this before you take any supplements — especially creatine This is a Behind the Brand snapshot…a moment in time from a full-length episode that I thought is worth a your attention and focus. As always, my goal is to be your eyes and ears to suss out the nuggets that will help you build your brand on a personal or professional level. Here we go! Want to listen to the full-length episode? Go here ➡️ iTunes: Spotify: Special thanks to our sponsor Plunge! Introducing the all-new...
Dr Mark Hyman | How Functional Medicine is Changing the Way We Get Healthy
November 20, 2023 13:00 - 45 minutes - 31.3 MBDr. Hyman’s clinic, The UltraWellness Center, is home to a team of incredible Functional Medicine physicians he has personally trained. To learn more about his work at Center for Functional Medicine, where he is a Senior Advisor, visit the Cleveland Clinic. Dr. Hyman is also on the board for the Institute for Functional Medicine, a great resource for finding a Functional Medicine practitioner near you. Also check out Function. Starting with 100+ lab tests and insights based on your results. ...
Behind the Reboot of Challenger Brand, Skullcandy | CEO, Brian Garofalow | Podcast series / Marketing
November 13, 2023 10:00 - 51 minutes - 35.4 MBSkullcandy is a popular brand that specializes in audio accessories, particularly headphones, earbuds, and audio speakers. Known for their stylish designs and vibrant colors, Skullcandy products often appeal to a younger demographic. The company was founded in 2003 and has since gained recognition for its focus on delivering affordable yet quality audio products. They offer a range of headphones and earbuds catering to various preferences, including wireless options and those designed for s...
Everything You (probably) Don't Know About Sales & Business | Matt Easton | Podcast series / Marketing
November 06, 2023 07:00 - 1 hour - 62.8 MBMatt Easton is one of the top sales trainers in country and runs a consultancy called Easton University out of Colorado. Bryan and Matt sit down to discuss everything you probably don't know about sales and beyond in this episode of Behind the Brand. Special thanks to our sponsor Plunge! Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about: ➡️ Powerful cooling dow...
Outlive: How to Live a Longer Happier Life and Business | Dr Peter Attia
October 29, 2023 23:00 - 53 minutes - 36.9 MBDr Peter Attia's new book is called Outlive: The Science & Art of Longevity. It's a very important and personal read for me as I'm now in my middle age and thinking more seriously about how to live out the last half of my life. Enjoy! Special thanks to our sponsor Plunge! Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about: ➡️ Powerful cooling down to 37°F ➡️ Sm...
Building a Flywheel Business: The Incredible Story of Momentous | CEO, Jeff Byers | Podcast series / Marketing
October 24, 2023 19:00 - 1 hour - 59.8 MBSometimes the riskiest thing to do is play it safe. This is the incredible story and rise of the Momentous brand. 2016 was a remarkable year as four very different people headed down four very separate paths that in just a few short years would intersect in the most serendipitous way. Each person was at a different stage of life and experience but started to crank what bestselling author Jim Collins calls a flywheel. There was a young and recently retired NFL player, turned entrepreneur. A m...
How to Be a Better Critical Thinker in Life & Business | Neil deGrasse Tyson
October 18, 2023 20:00 - 1 hour - 70.8 MBWhen I was a kid growing up in the 80s and 90s, one of my favorite shows, playing on repeat in reruns, was the Twilight Zone created by Rod Serling. It was a well written show where characters find themselves dealing with “disturbing or unusual events” that usually ended with an unexpected plot twist and moral to the story for everyone to ponder as food for thought. We are living in interesting times to say the least — it kind of feels like a Twilight Zone episode sometimes and it’s beco...
What If You Knew Your Business Would Fail? | Seth Godin | Podcast series / Marketing
October 06, 2023 01:00 - 8 minutes - 5.62 MBHost Bryan Elliott asks bestselling author Seth Godin about his process of how to remain creative in this clip from the full-length episode of The Practice. Join our VIP List Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It’s the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business! https://www.behindthebrand.tv/vip Special thanks to our sp...
Alex Hormozi | $100M Business: How to Get Strangers to Want to Buy Your Stuff | Podcast series / Marketing
September 04, 2023 22:00 - 1 hour - 67.5 MBI’d like to re-introduce you to Alex Hormozi, a entrepreneur who is having a moment. If you don’t know Alex, he’s pretty amazing and is an amalgamation of influencers who have gone before as if Gary Vaynerchuk, Russel Brunson, Tony Robbins and Schwarzenegger had a baby. He's an archetype of an influencer who is selling a lifestyle like his own. It’s not a get rich scheme, but more of lifestyle of thinking and acting like someone rich — so as to become so. Alex was raised by his Iranian-Amer...
How to Build a Billion Dollar Brand & Business | NTWRK CEO, Aaron Levant | Podcast series / Marketing
August 28, 2023 22:00 - 1 hour - 53 MBAaron Levant is the CEO of NTWRK an online marketplace for unique and rare products like specialty shoes, apparel and other goods. Bryan talks with and Aaron about how he's building a billion dollar brand. Check out https://thentwrk.com Special thanks to our sponsor WeWork! Your working week deserves its little luxuries. Beautiful spaces to spark ideas in person. Designed carefully for collaboration. And peaceful nooks for focus mode. Wifi that... well, works Add unlimited coffee on tap...
How to Build a Billion Dollar Brand | NTWRK CEO, Aaron Levant
August 28, 2023 22:00 - 1 hour - 53 MBAaron Levant is the CEO of NTWRK an online marketplace for unique and rare products like specialty shoes, apparel and other goods. Bryan talks with and Aaron about how he's building a billion dollar brand. Check out https://thentwrk.com Special thanks to our sponsor WeWork! Your working week deserves its little luxuries. Beautiful spaces to spark ideas in person. Designed carefully for collaboration. And peaceful nooks for focus mode. Wifi that... well, works Add unlimited coffee on tap...
Everything You (probably) Don't Know About Marketing - Chris Do
August 27, 2023 20:00 - 1 hour - 72.5 MBChris Do puts on a sales & marketing masterclass in this podcast episode with Bryan Elliott talking everything you probably don't know. Special thanks to this week’s sponsor WeWork! The way you work has changed. The way you grow your business has changed. WeWork has flexible workspaces, built for all the ways you work today, so you can drop-in, connect with others, get your to-dos done. Get out of the house for a few hours and pop by WeWork’s co-working space when you need it. Looking to r...
Everything You (probably) Don't Know About Marketing & Business | Chris Do | Podcast series / Marketing
August 27, 2023 20:00 - 1 hour - 72.4 MBChris Do puts on a sales & marketing masterclass in this podcast episode with Bryan Elliott talking everything you probably don't know. Special thanks to this week’s sponsor WeWork! The way you work has changed. The way you grow your business has changed. WeWork has flexible workspaces, built for all the ways you work today, so you can drop-in, connect with others, get your to-dos done. Get out of the house for a few hours and pop by WeWork’s co-working space when you need it. Looking to r...
DEBUNKED - The Biggest Myths About A.I. for Creatives & Media | Ricky Ray Butler
August 14, 2023 02:00 - 1 hour - 57.7 MBRicky Ray Butler is the CEO of BENlabs, an A.I. business that's focused on human behavior and attention. Through technology and innovation—machine learning and AI-driven insights—BENlabs empowers brands and creators with the means to reach advertising-wary consumers in authentic ways, in the right place, at the right time. Our global roster of Fortune 500 brands includes Microsoft, General Motors, Frito-Lay, Bloomingdales, Reckitt Benckiser and more. BENlabs works with these brands to creat...
DEBUNKED - The Biggest Myths About A.I. Business for Creatives | Ricky Ray Butler | Podcast series / Marketing
August 14, 2023 02:00 - 1 hour - 57.6 MBRicky Ray Butler is the CEO of BENlabs, an A.I. business that's focused on human behavior and attention. Through technology and innovation—machine learning and AI-driven insights—BENlabs empowers brands and creators with the means to reach advertising-wary consumers in authentic ways, in the right place, at the right time. Our global roster of Fortune 500 brands includes Microsoft, General Motors, Frito-Lay, Bloomingdales, Reckitt Benckiser and more. BENlabs works with these brands to creat...
Everything You (probably) Don't Know about Paid Media Buying & Ads | Austin Elliott
August 06, 2023 22:00 - 1 hour - 67.3 MBHave you ever managed your own media campaign? You know, spent money on some kind of advertising for your business to get new customers or sell a product or service? The barriers to entry are lower than ever. Meta Company, via Facebook and Instagram, make it a low lift to spend money these days on the platform. But while paid media buying is simple, it is not always easy to see results. What's your ROAS? CAC? There's so many acronyms to scrutinize! To buy media at a high level, spending...
Everything You (probably) Don't Know about the Business of Paid Media Advertising | Austin Elliott | Podcast series / Marketing
August 06, 2023 22:00 - 1 hour - 67.3 MBHave you ever managed your own media campaign? You know, spent money on some kind of advertising for your business to get new customers or sell a product or service? The barriers to entry are lower than ever. Meta Company, via Facebook and Instagram, make it a low lift to spend money these days on the platform. But while paid media buying is simple, it is not always easy to see results. What's your ROAS? CAC? There's so many acronyms to scrutinize! To buy media at a high level, spending...
How to Build a Multi-Million Dollar Newsletter | Tyler Denk, Beehiiv
July 30, 2023 21:00 - 1 hour - 71.3 MBYou may not know Tyler Denk’s name yet, but you will. He looks like pretty normal a 20-something kid who came from a middle class neighborhood in Maryland — now transplanted to sunny Southern California. He’s hungry with ambition and got that look in his eyes -- like the eye of tiger. You know, that feeling we've all had when we thought we had the world in the palm of our hands. Tyler is building what some might call a boring business — a SASS product called Beehiiv for people who writ...
How to Build a Multi-Million Dollar Newsletter Business | Tyler Denk, Beehiiv | Podcast series / Marketing
July 30, 2023 21:00 - 1 hour - 71.3 MBYou may not know Tyler Denk’s name yet, but you will. He looks like pretty normal a 20-something kid who came from a middle class neighborhood in Maryland — now transplanted to sunny Southern California. He’s hungry with ambition and got that look in his eyes -- like the eye of tiger. You know, that feeling we've all had when we thought we had the world in the palm of our hands. Tyler is building what some might call a boring business — a SASS product called Beehiiv for people who writ...
How to Build a Multi-Million Dollar Newsletter | Tyler Denk, Beehiive
July 30, 2023 21:00 - 1 hour - 71.3 MBYou may not know Tyler Denk’s name yet, but you will. He looks like pretty normal a 20-something kid who came from a middle class neighborhood in Maryland — now transplanted to sunny Southern California. He’s hungry with ambition and got that look in his eyes -- like the eye of tiger. You know, that feeling we've all had when we thought we had the world in the palm of our hands. Tyler is building what some might call a boring business — a SASS product called Beehiive for people who wri...
Brandon Resnick | WeWork, VP Marketing
July 25, 2023 22:00 - 1 hour - 58.2 MBWelcome to another episode of Behind the Brand! You’re going to love this one with Brandon Resnick, VP Marketing at WeWork who is one of the smartest marketers I know. He’s a former Vayner Media exec and one of the The WeWork brand is in good hands with him. Our conversation is wide ranging on a variety of marketing and advertising that includes McDonalds, Netflix, Meta company and more. Brandon also talks about the current WeWork brand and where it’s headed. For this reason I’m not going ...
What You Don't Even Realize About Marketing & Business | Brandon Resnick, WeWork, VP Marketing | Podcast series / Marketing
July 25, 2023 22:00 - 1 hour - 58.2 MBWelcome to another episode of Behind the Brand! You’re going to love this one with Brandon Resnick, VP Marketing at WeWork who is one of the smartest marketers I know. He’s a former Vayner Media exec and one of the The WeWork brand is in good hands with him. Our conversation is wide ranging on a variety of marketing and advertising that includes McDonalds, Netflix, Meta company and more. Brandon also talks about the current WeWork brand and where it’s headed. For this reason I’m not going ...
Most People Don't Even Realize this About Marketing | Brandon Resnick - WeWork, VP Marketing
July 25, 2023 22:00 - 1 hour - 58.2 MBWelcome to another episode of Behind the Brand! You’re going to love this one with Brandon Resnick, VP Marketing at WeWork who is one of the smartest marketers I know. He’s a former Vayner Media exec and one of the The WeWork brand is in good hands with him. Our conversation is wide ranging on a variety of marketing and advertising that includes McDonalds, Netflix, Meta company and more. Brandon also talks about the current WeWork brand and where it’s headed. For this reason I’m not going ...
Brand Boss, Bill Harper | The Most Important Branding & Marketing Lessons
July 17, 2023 19:00 - 1 hour - 51.5 MBI found Brand Boss, Bill Harper on TikTok of all places where he has built an impressive library of short form content around branding and marketing. Harper runs an agency out of North Carolina called WMH and it's worth checking out. Bill and I riff on a variety of topics and talk about our experiences and opinions on how to build a brand and how to be successful. There's another side story and lesson learned from my trip to Raleigh North Carolina... There’s this saying, Be kind, because ...
Why You Struggle with Brand Marketing - #Truth | Bill Harper, Brand Boss
July 17, 2023 19:00 - 1 hour - 51.5 MBI found Brand Boss, Bill Harper on TikTok of all places where he has built an impressive library of short form content around branding and marketing. Harper runs an agency out of North Carolina called WMH and it's worth checking out. Bill and I riff on a variety of topics and talk about our experiences and opinions on how to build a brand and how to be successful. There's another side story and lesson learned from my trip to Raleigh North Carolina... There’s this saying, Be kind, because ...
Why You Struggle with Brand Marketing & Business | Bill Harper, Brand Boss | Podcast series / Marketing
July 17, 2023 19:00 - 1 hour - 51.5 MBI found Brand Boss, Bill Harper on TikTok of all places where he has built an impressive library of short form content around branding and marketing. Harper runs an agency out of North Carolina called WMH and it's worth checking out. Bill and I riff on a variety of topics and talk about our experiences and opinions on how to build a brand and how to be successful. There's another side story and lesson learned from my trip to Raleigh North Carolina... There’s this saying, Be kind, because ...
Cale Owen | CEO of Gym Launch, Prestige Labs, and GymOwners.com
July 09, 2023 00:00 - 1 hour - 52.3 MBI really think you’re going to like this one with Cale Owen, CEO of Gym Launch, Prestige Labs, and GymOwners.com. Cale was running his own struggling gym business when he met Alex & Leila Hormozi, founders of Gym Launch. Within a short amount of time, he basically went from gym owner to jumping on board Gym Launch where he was in sales to CEO in about 5 years. Here’s what Alex had to say about Cale. Now you could say that it may be in Alex’s best interest to support his appointed CEO —but y...
You Should Be Running Your Business Like THIS! | Cale Owen, CEO of Gym Launch
July 09, 2023 00:00 - 1 hour - 52.3 MBI really think you’re going to like this one with Cale Owen, CEO of Gym Launch, Prestige Labs, and GymOwners.com. Cale was running his own struggling gym business when he met Alex & Leila Hormozi, founders of Gym Launch. Within a short amount of time, he basically went from gym owner to jumping on board Gym Launch where he was in sales to CEO in about 5 years. Here’s what Alex had to say about Cale. Now you could say that it may be in Alex’s best interest to support his appointed CEO —but y...