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Grooving with Kurt & Tim - The 4 Drive Model
Behavioral Grooves Podcast
English - April 23, 2018 21:38 - 30 minutes - 42 MB - ★★★★★ - 96 ratingsSocial Sciences Science Business Marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
When Kurt and Tim founded the Behavioral Grooves, we wanted to glean insights into the applications of behavioral sciences from world-renowned researchers and practitioners. So far, so good! In this shorter episode, rather than interviewing a guest, we converse with each other about a topic near and dear to Kurt's heart: The 4 Drive Model. We discuss Lawrence & Nohria's development of the 4 Drive Model and how it's morphed over the years, how the model remained below the radar of corporate applications until a Harvard Business Review article appeared in 2008.
In this 31-minute discussion about the 4 Drive Model, you can learn about how it's been modified since it was first conceived and how it's being applied to organizational effectiveness, sales incentive design and employee engagement.