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Grooving on Cash vs. Non-Cash
Behavioral Grooves Podcast
English - July 01, 2018 17:55 - 19 minutes - 26.7 MB - ★★★★★ - 96 ratingsSocial Sciences Science Business Marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Grooving on Applying Behavioral Sciences at Your Office
Next Episode: Grooving on Self Identity
Kurt and Tim have experience in designing and implementing rewards programs for sales reps, channel partners and loyal customers as well as corporate recognition programs. In this episode, we discuss the not-so-intuitive value of non-cash rewards for a variety of reasons. We serve up research from Dan Ariely, James Heyman, Scott Jeffrey, Ran Kivetz and Richard Thaler. If you have doubts, listen in! If you are a believer but need more cognitive ammunition for your boss, listen in! And if you have stories you'd like to share, drop us a line at www.behavioralgrooves.com.