Ticketing is Broken. Can it be Fixed?

It’s no secret that concert ticketing is a mess. Service fees are sky high, sophisticated bots scoop the best seats and resale prices on secondary markets are too high for many fans. While the problem is widespread - help may be on the way. A promising startup called Lyte is creating solutions to level the playing field and ease the burden on fans’ pocketbooks.

Helping us dig into the issue is Lawrence Peryer. Lawrence is the Chief Strategy Officer at Lyte, a reservations technology platform that has reimagined event ticketing for artists, venues and fans. He has worked with and on behalf of artists including David Bowie, Pink Floyd, AC/DC, The Rolling Stones and Madonna, among many others, helping them grow and shape their relationships with their fans. He joins us from Normandy Park, south of Seattle, Washington

Look for Lyte when buying your next concert tickets. Learn about Lyte at lyte.com and follow them everywhere on social media: @lyte. Connect with Lawrence on LinkedIn and on Twitter and Instagram @LawrencePeryer.

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