Be You with BU artwork

Be You with BU

108 episodes - English - Latest episode: 6 months ago - ★★★★★ - 563 ratings

Welcome to the BU Podcast, hosted by entrepreneur, CEO, and biohacker Brian Underwood!

On this podcast you'll find just in time training from a mix of live event keynotes, 1-on-1 coaching, private masterminds and huddles, interviews with fellow thought leaders across many industries, as well as exclusive content recorded only for this platform.

Entrepreneurship Business Education
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Episodes

What Would Jessie Lee Do

November 01, 2023 09:00 - 38 minutes - 428 MB

On what would have been Jessie Lee’s 35th birthday, I thought it was appropriate to celebrate her by sharing what she did best…teach. She’s still teaching us! She lit the way with her discipline. She showed us our own greatness by stepping into hers. Grief is hard but oddly I feel more inspired than ever to keep moving forward, to not put anything to chance, to leave it all out on the field. What did Jessie Lee teach you? Connect with me on social @brianundy Text me! 502-22...

Questions I Ask My Team

August 10, 2023 09:00 - 5 minutes - 54.9 MB

As a leader, understanding the motives and aspirations of your team members goes beyond the surface. In this quick hitting episode, I unveil three essential questions that have the potential to revolutionize you and your team’s performance. Whether you're a seasoned leader or just stepping into a leadership role, these insights will equip you with the tools to cultivate a high-achieving team. Connect with me on social Text me! 502-221-9798

Raising Self-Worth: Live Your Life For You

August 02, 2023 14:28 - 11 minutes - 125 MB

How do you grow your certainty and develop more self-worth? I loved getting this question at a recent leadership event, Leadership Coaching Dynamics. Join me as we discuss some of the tools and mindset needed to cultivate unwavering self-belief, self-assurance, and authentic self-worth. Connect with me on social Text me! 502-221-9798

Unleashing Your Inner Badass with David Goggins

July 26, 2023 09:00 - 1 hour - 664 MB

Join me for an inspiring and transformative episode as I sit down with the extraordinary David Goggins, a man who embodies the essence of uncommon resilience and relentless pursuit of human potential. In this interview from 2018, Goggins candidly shares his awe-inspiring life story and the pivotal moments that led to a profound shift in his mindset, propelling him to take full responsibility for his life. From a challenging upbringing marked by adversity and hardships, Gogg...

Creating Community In A Digital Age

July 20, 2023 09:00 - 5 minutes - 56.6 MB

In an era dominated by social media, virtual gatherings, and online interactions, the longing for genuine human connection persists. This episode is about how to deepen those connections by coming together in real life. Hopefully you’ll find a newfound appreciation for the immense potential of blending the digital and physical worlds to cultivate communities that are not only connected online but are also rooted in the authenticity of real-life interactions. Connect with me...

I Got A Mill' Out The Deal And I'm Still On The Grind with 50 Cent

July 12, 2023 15:10 - 59 minutes - 653 MB

From the archives, this episode delves deep into the mind of a self-made icon who defied all odds to achieve extraordinary success. Join me for a candid conversation with the legendary rapper, entrepreneur, and philanthropist, 50 Cent. This is an unforgettable episode as we uncover the untold stories behind 50 Cent's remarkable success, unshakable mindset, and enduring legacy. Discover how he harnessed his unwavering belief in himself as a driving force behind his meteoric r...

The Unpopular Leader: Why Being Liked Isn't a Priority for Successful Coaches

July 05, 2023 09:00 - 11 minutes - 126 MB

Leadership is NOT a popularity contest! This episode is from a live event in 2022, where I invite an unsuspecting audience member to come on stage and share their story about trying new food. Through this story, we explore the often misunderstood world of coaching and leadership. We challenge the notion that popularity is the ultimate measure of success for coaches and leaders because true leaders prioritize authenticity, tough decisions, and pushing their teams to reach the...

3 Phases of Change: How Winter Can Be A Winning Season

June 28, 2023 09:00 - 16 minutes - 186 MB

In today’s episode, I explore the dynamics of change and delve deep into the transformative power of three distinct phases that shape our response to life’s transitions. Phase One initiates the process, where we seek a sense of security and protection amidst the uncertainty that change brings. Phase Two is a critical stage where we develop resilience and adaptive strategies to navigate the challenges that change presents. Finally, in Phase Three we reconnect to ambition, expl...

Fuel Your Ambition and Level Up Your Business with Blake Mallen

May 10, 2023 09:00 - 26 minutes - 292 MB

Today’s episode is a fun conversation with Blake Mallen from one of our internal State of Play calls. We discuss the current state of the direct selling industry, how we can positively influence the future state of the industry, using ambition to shift the trajectory of your business, what I’m excited about as we transition into a new economy and so much more! Connect with me on social @‌brianundy Text me! 502-221-9798

Radical Confidence with Lisa Bilyeu

April 26, 2023 09:00 - 1 hour - 681 MB

We hold nothing back in this candid conversation with Lisa Bilyeu, the Co-Founder of Quest Nutrition, Creator of Impact Theory, Founder & Host of Women of Impact, and Best Selling Author of Radical Confidence. Join us as we talk about everything from the challenges she encountered while starting a business to navigating hard conversations in her intimate relationships. For more from Lisa, check her out on IG @‌lisabilyeu Connect with me on social @‌brianundy Text me! 502-...

Performance Triad For Long Tail Business Growth

April 12, 2023 09:00 - 11 minutes - 128 MB

This weeks episode is a candid conversation on the Performance Triad, which is a perfect strategy if you want to grow your business and sustain that growth long term. I explore how you can build your company the way we built Prüvit, using Purpose, Product, and Prosperity. Connect with me on social @‌brianundy Text me! 502-221-9798

Why I'm Excited About A Recession

April 05, 2023 09:00 - 5 minutes - 62.6 MB

In times of economic uncertainty, it can feel like our dreams are out of reach. The fear of financial instability and the pressure to simply survive can make it difficult to prioritize our goals and aspirations. But I believe that it's precisely during these challenging times that we need to reconnect with our ambition and pursue our passions more than ever. Connect with me on social @‌brianundy Text me! 502-221-9798

Momentum: It Starts With You

March 29, 2023 09:00 - 6 minutes - 74.1 MB

Momentum is a movement, it's a collective energy going in the same direction. But it starts with one! In this episode, I explore how momentum can work for you or against you, the biggest reason I’ve seen individuals and businesses plateau, and what you can do energetically when you feel like you’ve leveled out. Connect with me on social @‌brianundy Text me! 502-221-9798

Making The Switch From Leading Yourself To Leading Others

March 22, 2023 09:00 - 4 minutes - 46.1 MB

In a Q&A, I was asked how you switch from leading yourself to leading others. This episode is my 3-part approach to making that transition successful. Connect with me on social @‌brianundy Text me! 502-221-9798

You CAN'T Be Anything You Want with Jay Shetty

March 15, 2023 09:00 - 14 minutes - 162 MB

If you've ever listened to Jay Shetty's podcast you'll notice that he always asks his guest the best piece of advice and the worst piece of advice they've received. In this episode, I flip that question back on him and so much more. Connect with me on social @‌brianundy Text me! 502-221-9798

Winners That Haven't Won Yet

March 08, 2023 10:00 - 6 minutes - 69.1 MB

In this episode, I discuss the most important part of any game…the clock. The game of life is no different, except that we never know how much time is left. I see people sitting on the bench and watching the game (their life) pass them by. When will you start playing? Remember tomorrow is never guaranteed so, give everything you have today. Connect with me on social @brianundy Text me! 502-221-9798

No Risk, No Reward with Steve Harvey

March 01, 2023 10:00 - 6 minutes - 75.6 MB

In this episode, I sit down with Steve Harvey and we discuss how there is no living in playing it safe, only existing. Life presents you with opportunities all the time. You have to decide if you’re willing to make the jump, if the reward is worth the risk. Connect with me on social @brianundy Text me! 502-221-9798

What An Earthworm Taught Me About Leadership

February 22, 2023 19:35 - 4 minutes - 54 MB

There are no coincidences in life, right? Today’s episode is a story about how I accidentally went to the wrong meeting and ended up learning a very important lesson about leadership. Connect with me on social @brianundy Text me! 502-221-9798

Quiet Quitting And How To Prevent It

February 15, 2023 10:00 - 6 minutes - 72 MB

Quitters never win and winners never quit. But people quit all the time, right? They quit their jobs, they quit their commitments, they quit their relationships. But a lot of times people quietly quit before they ever give you a letter of resignation. Their energy shifts, they are less invested, they stop showing up how they used to. In this episode, I address a couple strategies you can implement at any level of leadership to prevent people from "quiet quitting" your organiz...

How To Ride The Wave of Entrepreneurship

February 08, 2023 10:00 - 5 minutes - 58.2 MB

I was asked how to ride the wave of entrepreneurship and the answer is a lot more simple than you would think. Waves are interesting…just as one crashes down another is starting all over again. It’s cyclical. Being an entrepreneur is a lot like surfing waves. Sometimes, they carry us to our peaks, and other times, they bring us to our lowest of lows. But these moments are temporary and the waves will keep coming. You just have to keep riding! Remember that catching a wave i...

Coming Back From Burn Out

February 01, 2023 10:00 - 11 minutes - 121 MB

You’re exhausted. You’re no longer present for the people you care about. Maybe it feels like life is passing you by. If you keep going like this, you'll hit a breaking point and risk burning down what you've worked so hard to build. At a live event in 2022 I was asked how to come back after feeling this way. Feeling burned out means you’re not living in alignment with what you want. Priorities are never in conflict, right? But you do have to identify what they are first and...

Assembly Required

January 25, 2023 10:00 - 5 minutes - 60.4 MB

Life doesn't give us lemons, it gives us legos. It's up to you what you build with them. Life isn't prepackaged, or organized, the instruction manual is outdated, and there are definitely pieces missing. But no matter what you're given, you can make something out of it. In the game of life, assembly is required and every piece contributes to the bigger picture. Remember you're not broken, you're just not finished yet.

Creating Opportunity In A Recession

January 18, 2023 10:00 - 9 minutes - 101 MB

Comfort leads to complacency and complacency leads to a crash. In a post-covid economy it's easy to be content, to sit tight and hope for the best. But easy isn't always better. History shows us that many of the world’s most innovative and successful companies were built during recessionary times. Check out this mashup of Jay Shetty and I, from an event in December of 2022, where we dive into fighting contentment and creating opportunity. Connect with me on social @brianundy...

Wait, Who's The Parent Here?

January 11, 2023 10:00 - 7 minutes - 81.1 MB

Becoming a parent is the most exciting thing I've ever done and the scariest thing I've ever done. If you're a parent, you can probably relate. If you're not, maybe you'll understand one day the worry, doubt, comparison, and stress that comes with every bundle of joy. Becoming a parent has also undoubtedly taught me more than any course I've taken, seminar I've attended or book I've read. This is one of those life lessons. Connect with me on social @brianundy Text me! 502-2...

Honoring The Season You're In with Alex Elle

August 24, 2022 14:00 - 42 minutes - 466 MB

In this episode, I sit down with Alex Elle, an author, wellness educator, Restorative Writing teacher, and certified Breath-work coach. After discovering Alex on social media and grabbing her book, After The Rain, I knew she was a perfect fit for this community. We cover a lot of ground, discussing relationships, self discovery, healing trauma, breaking cycles, and creating boundaries. Connect with me on social @brianundy Text me! 502-221-9798

What One Person Can Do, Another Can Do

July 28, 2022 09:00 - 10 minutes - 112 MB

Do you have a fear of going to the next level? The people that rise to the challenge and level up simply plan for it. It doesn’t mean they aren't scared, trust me they are! But what they also have is strategy and confidence they can buy into when that fear arises. Remember proximity is power! Immerse yourself with people that are living the way you want to live and borrow their certainty until you build your own. Connect with me on social @brianundy Text me! 502-221-9798 ...

I Wish You Pain

July 20, 2022 09:00 - 13 minutes - 145 MB

I was asked what life experience helped catapult me into success. The short answer is yes, many. The reality of life is that we all go through shit. It's how we handle those challenges that determines our direction. I believe that overcoming setbacks starts with controlling our perspective and the meaning we give them. The strength is in the struggle, right? Connect with me on social @brianundy Text me! 502-221-9798

What I Would Do Different If I Could Go Back

July 13, 2022 09:00 - 6 minutes - 75 MB

Know what you know now, what would you do differently if you could go back? I was asked this question at Backstage Pass in June of 2022. Here's how I answered it! Connect with me on social @brianundy Text me! 502-221-9798

'I Got It' Syndrome

July 06, 2022 09:00 - 10 minutes - 117 MB

Have you ever heard of the 'I Got It' Syndrome? This episode explores how people get complacent once they reach a certain level of success and how it's harder to stay at the top than it is to get to the top. Connect with me on social @brianundy Text me! 502-221-9798

Show Up With A Full Cup with Jairek Robbins

June 29, 2022 09:00 - 32 minutes - 352 MB

In this episode I sit down with Jairek Robbins, who is the president of SUCCESS, a best-selling author, motivational speaker, business coach, and good friend. Join us as we talk about relationships: why we need them, the ways we can show up in them, and how to keep them. Connect with me on social @brianundy Text me! 502-221-9798

How They Catch Monkeys In Africa

June 22, 2022 09:00 - 13 minutes - 263 MB

Todays episode is from Q&A during a Backstage Pass event at Prüvit HQ. I was asked I how feed faith and fuck fear when it arises in my life. Connect with me on social @brianundy Text me! 502-221-9798

Your Detour Can Become Your Destiny with Amy Purdy

May 25, 2022 14:00 - 32 minutes - 29.9 MB

Todays episode is a conversation between myself and Amy Purdy, a three-time Paralympic Medalist and the most decorated Paralympic snowboarder in U.S. history. Join us as we talk about the courage to continue after a life-altering experience, using challenges to your advantage, and how detours can lead you to your destiny. Connect with me on social @brianundy Text me! 502-221-9798

Are You Ready For The Weight Of Success?

May 18, 2022 09:00 - 7 minutes - 172 MB

Today's episode is a question from the audience at Prüvit's MØRE event in March of 2022. I was asked what I mean when I say that "your foundation determines your ability to hold the weight of success." I truly believe that success has weight because that weight has crushed me before. It's why I, like so many other "successful" entrepreneurs, hammer the principles of trusting the process and finding joy in the journey. Sometimes we want something so badly early on, but we're...

Turning Your Dreams Into Reality

May 11, 2022 09:00 - 5 minutes - 125 MB

Today's episode is an opening segment from Prüvit's MØRE event in August of 2021. I share my initial dream of having an event at the historic Palace Theater in Louisville, KY. That dream is an example of what can happen when you see what isn't as if it were and then take the steps to make it that way. Remember if you have been there in mind, you can be there in body too. Don't allow expectations of how you think your journey should be disempower you from creating positive mo...

Growth Happens When You Commit To The Cycle Of Change

November 10, 2021 10:00 - 7 minutes - 6.81 MB

In this episode, I explore the master's mindset. As the seasons change, I'm reminded of the different seasons of life that we go through, some more enjoyable than others. I'm also reminded that usually the more uncomfortable the season, the more growth we are experiencing. But there's always a new season around the corner, right? As they change, you want to progress through each one. That's what the master does...change, learn, and grown constantly. That's our greatest streng...

How One Conversation Changed The Trajectory Of My Life

November 03, 2021 09:00 - 4 minutes - 3.78 MB

We all have defining moments in our life. Moments that urge us to make a pivotal decision. Moments that challenge our beliefs. Moments that change the trajectory of our life. The beauty of a defining moment is that it is an experience that fundamentally changes you and forces you take action. This episode is one of mine. What defining moment have you had? Connect with me on social @brianundy Text me! 502-221-9798

What You Need To Know To Accelerate Your Business

October 27, 2021 14:00 - 11 minutes - 10.9 MB

Simple Energy Hack For When You Feel Overwhelmed

October 13, 2021 09:00 - 3 minutes - 3 MB

Do you ever feel overwhelmed when trying to decide on something? I do! Every single day we are faced with countless choices: what time to get up, what to wear, what to eat...you get my point. In this Episode, I dive into an ENERGY HACK I learned that helps prevent decision fatigue and simplify your life, so you can make a decision and GO! Enjoy! And let me know what you think about this topic. Connect with me on social @brianundy Text me! 502-221-9798

8 Proven Traits That Will Make You A Positive Leader

October 06, 2021 09:00 - 11 minutes - 10.7 MB

Todays episode is all about what makes a positive leader. As an entrepreneur, you set the tone for your team and organization. As you grow you'll find that leadership is about much more than giving orders, making schedules, or giving performance reviews. It's a difficult role, but a vital one AND a vital one to get right. Tune in to learn how you can approach leadership in a positive, effective, and impactful way. Enjoy! Connect with me on social @brianundy Text me! 502-2...

It's Never Too Late To Reconnect w/ Jason Borne

September 29, 2021 14:30 - 18 minutes - 16.6 MB

Today's episode is a segment from an event in August, 2021. I take an emotional dive into a book that taught me about the power of moments and prioritizing relationships. I discuss a huge growth experience I had in choosing love over ego and not letting stupid shit get in the way of the important people in my life. Enter Jason Borne, an estranged friend and business partner I reached out to after 8 years without talking. The reality is that life is made up of moments, and you...

What You Need To Be A Great Leader

September 22, 2021 09:00 - 8 minutes - 7.85 MB

Today's episode is a segment from Leadership Coaching Dynamics in 2020. I dive into three important mandates of leadership. Whether you’re leading yourself or you’re leading an entire company, these are requirements every great leader must follow. Enjoy and let me know what you thought! Connect with me on social @brianundy Text me! 502-221-9798

Why We Put Up Walls w/ Dr. Colin Champ

September 08, 2021 14:00 - 33 minutes - 30.8 MB

In this episode, I sit down with Dr. Colin Champ, M.D., C.S.C.S, who has dual certifications in Radiation Oncology and Integrative and Holistic Medicine. Dr. Champ currently practices medicine at Duke University. We cover topics from the power of diet and exercise, the herd mentality, confronting criticism, why we should build walls around ourselves, and MORE! Stay tuned after the episode for some bonus content from our conversation. Enjoy and let me know what you thought @...

A Message Every Teammate Needs to Hear

June 16, 2021 09:00 - 13 minutes - 12.2 MB

This Episode I share 4 lessons I learned in basketball that have helped me succeed as an entrepreneur. Enjoy and let me know what you thought! Connect with me on social @brianundy Text me! 502-221-9798

Knowledge is Power but Enthusiasm Flips the Switch

June 10, 2021 09:00 - 4 minutes - 4.07 MB

What do you want and do you really believe you can get it? My Dad used to always remind me that "knowledge is power, but enthusiasm flips the switch.” In this Episode, I dive into a surprisingly simple way to attract the right group of people to you. It's easy, people want to follow people that are passionate and enthusiastic, so get excited about where you're going.

Are You Hungry?

June 02, 2021 09:00 - 8 minutes - 7.58 MB

-------------------- In this Episode, I talk about going for greatness. A lot of people don't become successful, not for lack of trying, but because they keep playing by someone else's rules. Give yourself permission to be misunderstood. Be an outsider! Stop conforming your actions to what seems “reasonable.” Be different! The reality is, if you want to do something truly great, you have to be obsessed and maybe a little crazy. Forget the rules! Because when your dreams se...

No One Remembers The Silver Medalist

May 26, 2021 14:00 - 9 minutes - 8.42 MB

In this Episode, I dive into what separates the gold medalist from the silver medalist. I don't believe it's talent. The real difference is a 1% difference, it's doing everything and a little bit more. Because the fight is won in the preparation, it's giving that extra effort every single day. Remember, success doesn't happen overnight. Keep pushing for small incremental growth and when you look back you'll be amazed at how far you've come. If this resonated with you, share ...

Get Out Of The Gutter

May 21, 2021 09:00 - 4 minutes - 4.08 MB

Today's episode is a lesson I learned early in my career from a very important mentor. He reminded me that "attitude, not aptitude determines your altitude." Attitudes are contagious, like a ripple effect. Being aware and preventing yourself from of taking on the negative feelings of the people around you is vital to life and business. Hope this brings you some value and perspective in a world that can be quite negative. Enjoy! Connect with me on social @brianundy Text ...

If It Is To Be, It's Up To Me

May 12, 2021 09:00 - 3 minutes - 3.35 MB

Today's Episode is a quick lesson (one of many) that I learned from my Dad. He always reminded me that you have the power to determine your future and that the responsibility of opportunity falls 100% solely on your shoulders. I believe that as we’re growing into leadership, we have to remember, whatever is to be, it’s up the me, it’s up to thee. Enjoy and check me out on social @brianundy for more content!

The Art of Innovation | SUCCESS Partners University 2020 Keynote

May 05, 2021 09:00 - 24 minutes - 22.1 MB

Today's episode is a keynote I gave at the SUCCESS Partners University event in 2020, where I share my insights into the art of innovation. Finding a way to stay current in your business is vital to any entrepreneur. Tune in for four simple strategies I use to innovate and continue to build on success. Enjoy! Let me know what you thought.

Own Your Identity w/ Heather Mitts

November 18, 2020 10:00 - 34 minutes - 32 MB

Join me as I sit down with former member of the U.S. Women’s National Soccer Team and three-time Olympic Gold Medalist, Heather Mitts. We dive into life beyond athletics, owning your identity, what to expect while you’re growing.