How to lead collaboratively with Simon Mainwaring

We must do things differently to create a better future.

As the founder and CEO of We First and sought-after international speaker, Simon Mainwaring is focused on helping organizations grow strategically to make a difference in the world. In today’s show, Simon discusses why leading collaboratively and being an agent of change is imperative for future generations.

Key Takeaways:
0:00 Intro
0:58 Simon talks about his business WeFirst, his family life, and being from Australia
2:18 Simon talks about his career path starting as an AD guy and lawyer and the brands he's worked with and how a missed call from his mother on his fathers death made him turn his life mission around
5:49 Simon talks about his book Lead With We and the message he's hopes people take from it
9:39 Michael ask Simon what companies similar to his can do to better themselves and develop a better call to action
12:41 Simon talks about the record setting summer of heat and how the global environment is constantly changing for the worse
15:24 Simon looks at the world from both an optimistic and cynical perspective on how we can regenerate our futures
17:33 Michael and Simon discuss having children and the future world we might leave behind for them and if it affects their decision to have children
18:19 Simon discusses his new book Lead With We The Business Revolution That Will Save Our Future.
24:17 Simon and Michael ways that companies are reducing carbon footprints 
26:30 Simon discusses the difference in brands and how inaction is still action, and the companies we should truly be supporting

Simons Books:
We First: How Brands and Consumers Use Social Media to Build a Better World  - https://www.amazon.com/We-First-Brands-Consumers-Social/dp/B006Z2W33O

Lead With We - https://www.amazon.com/gp/product/B09366493L/ref=dbs_a_def_rwt_hsch_vapi_taft_p1_i0

Resources Mentioned:
Habitat for Humanity - Habitat for Humanity International, generally referred to as Habitat for Humanity or Habitat, is a US non-governmental, and nonprofit organization, which was founded in 1976 by couple Millard and Linda Fuller. Habitat for Humanity is a Christian organization.

RAZR - Razer Inc., is a Singaporean-American multinational technology company that designs, develops, and sells consumer electronics, financial services, and gaming hardware. Founded by Min-Liang Tan and Robert Krakoff, it is dual headquartered in one-north, Singapore and Irvine, California, US. 

Allbirds - Allbirds is a New Zealand-American company that designs and sells footwear and apparel. Allbirds' first shoe was the Wool Runner, which is made from New Zealand superfine Merino wool. The company claims to keep the brand as eco-friendly as possible and is a certified B Corporation.

Prana - We reinvented the way we package and ship our clothing back in 2010, and since then, we’ve used roll packing, recyclable raffia ties, and other sustainable methods to reduce plastic and paper waste.

Quotes Mentioned:
"I think each one of us needs to do things that are relevant, authentic, specific to your business. And so all those things that you're doing to improve other parts of the world, other kind of areas of need, it's fantastic. You also can layer on top of that how you work collaboratively."

"All of those things have come together to really inspired business to look at what it does differently and even more so in the last two years, the heightened awareness around the climate change"

Guests Social Media Links: 
Website: https://simonmainwaring.com/
LinkedIn: http://www.linkedin.com/in/simonmainwaring
Facebook: https://www.facebook.com/wefirst/
YouTube: http://www.youtube.com/user/WeFirstTV
Podcast: http://simonmainwaring.com/podcast
Medium: http://simonmainwaring.medium.com/