Do you know the exact right words to move, cajole, traduce, and seduce people to the action you desire of them? Most folks scribble and key-tap scores of messages every day that don’t move readers to anything except tears. Host Bart Jackson, a 30-year journalist, author, and CEO of Prometheus Publishing reveals how to make your coworkers read what you write – feel inspired to act – and even look forward to the next missive from you. Forget all the protocols and style traditions. There’s no sacred rules here. Tune in and let’s get some energy and understanding flowing from your pen into your readers’ minds.