The Man Who’s Remaking Marketing
Bart Jackson's Podcast - Get informed, Get entertained, and Seize the Wisdom
English - January 22, 2018 05:00 - 33 minutes - 15.2 MBCareers Business Technology theartoftheceo bartjackson business laughter Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Revolutionary Market Mentor Christian Madsbjerg tells why major corporations are discarding big-data models for human reality.
When the big players: Amazon, Coca Cola, Facebook, Leggo, Ford Motors, face product trouble and they just cannot understand why – they call on Christian Madsbjerg. He and his company ReD Associates are totally transforming the old, flawed marketing models that are so popular and so inaccurate. Host Bart Jackson invites Madsbjerg on to discuss what’s wrong with the big-data and impersonal survey methods employed by most firms and why they simply do not reflect human reality.