We're excited to have Elise Cordell back for our first-ever in-person podcast recording, with all-new equipment. This episode is probably the closest thing you'll get to a Master Class in luxury wines considering the amount of information Elise is able to share in such a short period of time. Elise and David discuss still and sparkling wines within the Pernod Ricard portfolio, an actual definition for luxury wines, why luxury doesn't need to be expensive or exclusive, converting people into loyal repeat guests, and overcoming wine intimidation. As Elise says, even industry professionals can be intimidated by wine.


Connect with Elise via Instagram, and learn more about the brands discussed in this episode: Kenwood Vineyards, Campo Viejo, Mumm Napa, GH Mumm, and Perrier-Jouët. Connect with Bar Hacks and host David Klemt on Instagram. Cheers!