Creators without influence (gasp!) can still benefit your brand
BANKNOTES minted by #paid
English - August 25, 2022 13:00 - 11 minutes - 10.4 MBMarketing Business Entrepreneurship brands creator economy creator marketing dtc ecommerce influencer marketing marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Episode 6: BANKNOTES News (August 25, 2022)
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In today’s digital age, the term “creator” has been taken hostage by those with a critical mass of followers and who make money exclusively from growing an audience.
But the reality is that being a creator doesn’t mean you have to have hundreds of thousands of TikTok followers, and being an influencer doesn’t mean you’re qualified to ‘create.’ ... (READ MORE)