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9. Baking it Down - Popcorn Pricing and Mental Health
Baking it Down with Sugar Cookie Marketing πͺ
English - April 21, 2021 17:00 - 1 hour - 45.1 MB - β β β β β - 287 ratingsMarketing Business sugar cookies marketing bakery marketing bakeries cottage food cottage home bakery sugar cookie decorating selling sugar cookies Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Hey, it's "Head" and "Corkle" from Sugar Cookie Marketing Group. In the "SCM" group, we cover everything marketing-related as it pertains to baking - mostly cookies, but we love our bread, mac n cheese cake people more on that in the group lol).
Here's what we're covering this week:
In The Marketing Minutes, we want to describe (terribly) popcorn pricing - what it is and why it's an amazing psychological strategy that makes everyone feel like a winner. I love popcorn AND I love popcorn pricing.
In The Business of Baking, Corrie gives us five tips to protect our mental health - because, if you're not happy, you're not in business much longer. We gotta make our businesses sustainable and the way we do that is through guarding our brains and cortisol levels.
Next, in Voicemails, a question on websites and a text asking about training one's own competition - is this business self-sabotage?!
Call / Text: (571) 556-5644Email: hello@sugarcookiemarketing[dot]comFinally - Group stuff. We had an AWESOME live last week with Gina Burke on pre-sales and we have some cool lives coming up. Also - we'll be starting the 3x3x3 challenge in May again!
How to Nail Motherβs Day Presales with Gina Marie Burke - Thursday, April 15th @ 8:00PMEverything You Ever Wanted to Know about Teaching Sugar Decorating Classes with Corrie Miracle - April 22nd @ 10:30AMHow to Create, Build, and Grow a Cookie Business Newsletter with Jennifer Groh - Thursday, May 6th, @ 7:00PMPorch Pop-ups for Rural Communities and Small Towns by Jes Clapper on May 13, 2021And lastly - whatever I find interesting (twinteresting - come on people, that's a perfect pun).
Corrie: Zesty ZestersHeather: Asana Templates