Babe Ruth Master Marketer
5 episodes - English - Latest episode: about 4 years ago -The podcast series featuring members of the Ruth family like Babe’s grandson Tom Stevens and Babe’s daughter Julia who passed away last year at age 102. Also included are executives from the sports memorabilia industry, the licensing firm that handles the Babe Ruth name and estate for sponsorship and promotions, the man who ran the Babe Ruth Museum for 37 years, and others. BABE RUTH MASTER MARKETER is about BUSINESS, BRANDING AND MARKETING – and what business people and marketers today can LEARN from Babe Ruth.
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Episodes
Episode 5: How Babe Ruth Beat a Pandemic -- Twice
July 12, 2020 19:00 - 3 minutes - 5.46 MBJerry Amernic has been enthralled by the Babe for over 25 years, starting with research for his novel ‘Gift of the Bambino.’ His latest book ‘BABE RUTH - A Superstar’s Legacy’ is the first book that focuses on his powerful legacy which goes far beyond baseball and sport. It reveals his impact on culture, history, the arts and especially business, branding and marketing. That is the focus of BABE RUTH MASTER MARKETER. Now we all know what a pandemic is. Jerry explains how in 1918...
Episode 4: What We Can Learn from Babe Ruth
February 27, 2020 10:00 - 21 minutes - 29.9 MBJerry Amernic has been enthralled by the Babe for over 25 years, starting with research for his novel ‘Gift of the Bambino.’ His latest book ‘BABE RUTH - A Superstar’s Legacy’ is the first book that focuses on his powerful legacy which goes far beyond baseball and sport. It reveals his impact on culture, history, the arts and especially business, branding and marketing. That is the focus of BABE RUTH MASTER MARKETER... Episode 4 of Jerry Amernic’s podcast series cuts to the cha...
Episode 3: Babe the Marketing Machine
February 20, 2020 10:00 - 19 minutes - 27.8 MBJerry Amernic has been enthralled by the Babe for over 25 years, starting with research for his novel ‘Gift of the Bambino.’ His latest book ‘BABE RUTH - A Superstar’s Legacy’ is the first book that focuses on his powerful legacy which goes far beyond baseball and sport. It reveals his impact on culture, history, the arts and especially business, branding and marketing. That is the focus of BABE RUTH MASTER MARKETER... In Episode 3 Jerry explores the billion-dollar industry of ...
Episode 2: Tools of the Trade
February 13, 2020 06:00 - 29 minutes - 40.9 MBJerry Amernic has been enthralled by the Babe for over 25 years, starting with research for his novel ‘Gift of the Bambino.’ His latest book ‘BABE RUTH - A Superstar’s Legacy’ is the first book that focuses on his powerful legacy which goes far beyond baseball and sport. It reveals his impact on culture, history, the arts and especially business, branding and marketing. That is the focus of BABE RUTH MASTER MARKETER... In Episode 2 Jerry gets into the skills Ruth possessed whic...
Episode 1: Why Babe Ruth Still Matters Today
February 06, 2020 05:05 - 27 minutes - 38.7 MBJerry Amernic has been enthralled by the Babe for over 25 years, starting with research for his novel ‘Gift of the Bambino.’ His latest book ‘BABE RUTH - A Superstar’s Legacy’ is the first book that focuses on his powerful legacy which goes far beyond baseball and sport. It reveals his impact on culture, history, the arts and especially business, branding and marketing. That is the focus of BABE RUTH MASTER MARKETER. In Episode 1 Jerry speaks to members of the Ruth family... his...