32 - How to manage your team’s OKRs

B2B SaaS Marketing Snacks

English - November 04, 2021 22:53 - 25 minutes - 23.2 MB - ★★★★★ - 11 ratings
Marketing Business Entrepreneurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: 31 - T2D3: How some software startups scale, where many fail

Next Episode: 33 - Why you should narrow your positioning

OKRs are hands down the best goal tracking system we’ve found for SaaS.

In Episode 11, we discussed how to create them for your marketing team. Today, we’re going deeper, and talking about how to most effectively use, and manage them throughout your organization, from a leadership perspective.

We provide our framework, address common mistakes, and provide insight and best practices into how to succeed using OKRs.

Some of the questions we answer inside include:

Should OKRs ‘cascade’ down through your organization? How do you manage your team's OKRs and check in on progress? When should OKRs be action vs. results based, and how should they change over time?