#B2BMX 2020 Sneak Peek
B2B Marketing Exchange
English - February 12, 2020 11:00 - 48 minutes - 110 MB - ★★★★★ - 5 ratingsMarketing Business b2b marketing content abm demand gen Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Inspiring Creativity Amidst Chaos w/ Todd Henry
Next Episode: Season 2 Premiere: Adapting To A New Normal
For the season one finale of the B2B Marketing Exchange podcast, the Demand Gen Report team sits down with a few friends to reflect on how the event has grown and evolved. This jam-packed session, which is co-hosted by Alicia Esposito and Editor Klaudia Tirico includes three special guests: Andrew Gaffney, Editorial Director of Demand Gen Report; Christine Elliot, Global Leader, Demand Center and Content Strategy at JLL; and Dave Bruno, Marketing Director at Aptos. They discuss:
The evolution of B2BMX, from content marketing event to the must-event conference for B2B marketing professionals;New content offerings and networking opportunities at this year's event;Key session themes and hot topics, and which are top-of mind; andExamples of lessons from B2BMX that have been applied within their organizations.