Founder Foundations Mini-Series: BRAND POSITIONING & DIFFERENTIATION | Steve Simonson
Awesomers.com
English - December 14, 2022 20:00 - 14 minutes - 13.4 MB - ★★★★★ - 49 ratingsBusiness business leadership finance entrepreneur lifestyle cashflow amazon lifestyledesign investing freedomfastlane Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In the previous episodes, Steve discussed the core components of marketing and topics that pushes the business to scale up.
In this episode, Steve will talk about Branding and Positioning and the differentiation of the brand so you can tie the whole story together.
Brand positioning - What is it and why you need it? What is your Unique Selling Proposition (UPS)? Who are your Customers and Competitors?
Put your headphones on and get ready to position your brand and understand the difference of what is Positioning and Differentiation.