Founder and CEO of Never Fully Dressed, Lucy Aylen joins Connie Nam to unbox her founding story this week. 


Lucy describes the intricacies of building a fashion brand before social media in the markets of London, why she was resistant to being the face of the brand and the struggles of being a boss.


Plus, she explains why physical stores are a great marketing piece, breaking into the US and why you shouldn’t put pressure on the end goal.

 

Follow @unboxed_founderconfidential, @neverfullydressed and @lucyaylen7


Hosted on Acast. See acast.com/privacy for more information.