AXA unveils its TotalAssure Critical Illness Series to comprehensively protect customers against 135 illnesses. (From...

AXA unveils its TotalAssure Critical Illness Series to comprehensively protect customers against 135 illnesses. (From left to right) Janet Lee, Chief Life and Health Insurance Officer, AXA Hong Kong and Macau; Sally Wan, Chief Executive Officer, AXA Greater China; Grace Chan Hoi-lam, renowned actress; and Jonathan Li, Chief Distribution Officer, AXA Greater China, team up to promote early detection and treatment of illnesses at the launch ceremony.

Discover how AXA’s new insurance series prioritizes early detection and comprehensive support to safeguard your health


In a groundbreaking move to elevate health protection, AXA Hong Kong and Macau have launched the TotalAssure Critical Illness Series. This innovative insurance product aims to provide extensive coverage for 135 illnesses, emphasizing early detection and intervention for conditions linked to colorectal cancer, breast cancer, and heart disease. By offering proactive care, the new series promises to enhance the overall well-being of its insured members.


Addressing Critical Health Concerns in Hong Kong

A recent study by AXA revealed that nearly 90% of Hong Kong residents are unaware of their health conditions, putting them at a higher risk of critical illnesses. Shockingly, over 60% do not undergo annual health checkups, and 61% delay seeking medical advice upon noticing health problems. Financial concerns also play a significant role, with 77% of respondents indicating that their choice of treatment would depend on the financial burden, and 84% worried about affording treatment and rehabilitation.


Comprehensive Coverage and Continuous Support

The TotalAssure Critical Illness Series is designed to meet these challenges head-on. Janet Lee, Chief Life and Health Insurance Officer at AXA Hong Kong and Macau, highlighted the innovative aspects of the new series. “Our new TotalAssure Critical Illness Protection Series not only includes continuous compensation for strokes but also offers advanced protection for early-stage risks associated with the three most common critical illnesses. This ensures our customers receive comprehensive support before, during, and after the onset of serious diseases,” she explained.


Key features of the TotalAssure Series include:

Enhanced Protection for Early Risk Conditions: The series covers early risk conditions that require specific surgeries, such as precancerous breast lesions, early colorectal cancer risks, and early dilated cardiomyopathy. This early intervention aims to protect customers before their conditions worsen.
Extended Coverage for Surgeries: The coverage has expanded to include 51 critical surgeries, ensuring support for a wide range of medical interventions.
Multiple Continuous Claims: The TotalAssure Series offers continuous coverage for common critical illnesses with high recurrence rates, such as cancer, heart attacks, and strokes. This includes a Continuous Cancer Payout for up to 111 months and additional financial support during the recovery period.

Innovative Maternity and Pediatric Care

Part of the new series, TotalAssure Plus – BabyPro, offers expectant mothers protection from as early as 18 weeks into pregnancy. BabyPro covers pregnancy complications, postpartum depression for both parents, and provides newborns with double protection during their first policy year.


Addressing Special Educational Needs

Recognizing the unique challenges faced by children with Special Educational Needs (SEN), the TotalAssure Series includes special education support for conditions such as ADHD, autism, and visual or hearing impairments. This ensures insured children receive the necessary support throughout their educational journey.


Mental Health and Wellness

The series also integrates mental health services, providing free mindfulness classes, art workshops, and yoga sessions. This holistic approach ensures the insured and their carers receive comprehensive support following a critical illness diagnosis.


A Commitment to Continuous Improvement

Sally Wan, Chief Executive Officer at AXA Greater China, emphasized the company’s commitment to improving health outcomes. “Our goal is to protect and support our customers through every stage of their health journey. With the TotalAssure Series, we are setting new standards in health protection, ensuring our customers receive the best possible care,” she said.


Conclusion

With the introduction of the TotalAssure Critical Illness Series, AXA Hong Kong and Macau are pioneering a new era of health protection. By focusing on early detection and comprehensive support, AXA aims to provide its customers with peace of mind and enhanced health outcomes. For more information on the TotalAssure Series, visit AXA Hong Kong.


Don’t wait to safeguard your health. Learn more about AXA’s TotalAssure Critical Illness Series today and take the first step towards comprehensive health protection.


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