Today’s guest is Stephen Pasquini. He has two websites in the growing Physician’s Assistant (PA) niche: ThePALife.com and SmartyPance.com. He’s been growing his business for a while now and it’s doing well, but he thinks it could improve. How can he serve his audience better? He’s also having trouble on the tech side with his website. Should he outsource help? And should he go all-in with his online business?

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