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goodbye/fun facts....What was once one of the most popular ways of shopping is remembered each year on August 18th as it is National Mail Order Catalog Day.
This day marks the anniversary of the first Montgomery Wards mail order catalog. On this day in 1872, Aaron Montgomery Ward of Chicago produced a catalog designed for direct order via mail.The very first catalog consisted of an 8 by 12-inch single sheet of paper. It included the merchandise for sale, price list, and ordering instructions. Before long, the Montgomery Wards single-page list of products grew into a 540 page illustrated book selling over 20,000 items. Today, mail order catalogs have been replaced with internet websites. Additionally, the term “mail-order” has been replaced with the term “online shopping.”