Master Distiller Chris Fletcher: What’s New is Old Again

Most people like to say, “What’s old is new again.” At Jack Daniel’s, it might be more fitting to say, “What’s new is old again.” On our first episode of Season Four of Around the Barrel, we’re joined by the newest Jack Daniel’s Master Distiller, Chris Fletcher, grandson of Master Distiller Frank Bobo and a longtime employee in his own right. He joins host Lucas Hendrickson to shed some light on the challenging year that was, and shares his excitement for things to come as he blends his penchant for innovation into time-honored tradition.