Writing Excuses Season 2 Episode 22: Marketing 201, Branding for Authors
Writing Excuses
English - March 09, 2009 02:53 - 12.1 MB - ★★★★★ - 115 ratingsBooks Arts Business Careers Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Writing Excuses Season 2 Episode 21: Fight Scenes
“Branding,” not “Brandon,” just so we’re clear. Brand-ING. We open with the definition of “branding,” talking about what it is, and (just as importantly) what it is not. With that out of the way we forge ahead and talk about author brands, brand messaging, and why any of this really matters. We throw down a … Continue reading Writing Excuses Season 2 Episode 22: Marketing 201, Branding for Authors →