Neil Crawford - Co-founder NC2

App Etc.

English - August 05, 2020 15:52 - 39 minutes - 18.7 MB
Entrepreneurship Business Marketing appexchange precursive salesforce Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed

Next Episode: Lorenzo Frattini - Founder & CEO Clayton

NC2 was started by a pair of developers and ignored the typical B2B SaaS scaling playbooks. They have grown a profitable business by creating value for their customers.

Today I am talking with Neil Crawford about when you would build your business on or around the Salesforce Ecosystem and the NC2 approach to marketing and sales.

App Etc. is supported by Precursive. Precursive believes the best companies help their clients realize value quickly, leading to customers for life. Your customer should never notice the transition between unified sales, professional services and customer success teams. Precursive helps manage and improve customer onboarding, project management and professional services automation, all in Salesforce.