1,584 Navigating Self-Promotion on LinkedIn

In episode 584 of the MultifamilyCollective, Mike discusses the future of LinkedIn as a platform for self-promotion and brand building.

In this episode, Mike delves into the delicate balance of promoting personal and company brands without crossing into overt self-aggrandizement.

Key Discussion Points:

The Future of LinkedIn:

An analysis of LinkedIn's trajectory over the next 12 to 18 months as it becomes increasingly cluttered with self-promotion, potentially diminishing its value.

The Self-Promotion Dilemma:

Exploring the fine line between necessary promotion and becoming a distracting presence on the platform, leading to unfollows, mutes, or blocks.

The Art of Subtle Promotion:

Insights from a Harvard Business Review article titled "How to Self-Promote Without Sounding Self-Centered" and the importance of avoiding sounding boastful or overly self-serving.

Personal Branding Reflections:

Mike Brewer shares his reflections on creating content across various platforms, questioning the balance between self-promotion and providing value to others.

Mike Brewer invites the multifamily community to share their thoughts and experiences with self-promotion on LinkedIn.

What strategies have you found effective?

How do you maintain authenticity while building your brand?

Be sure to like, comment, and subscribe for more in-depth discussions on property management and multifamily leadership.

Your feedback is invaluable – join the conversation below!

#multifamilycollective

#LinkedInStrategy #SelfPromotion #PersonalBranding #PropertyManagement #MultifamilyLeadership #MikeBrewer #RealEstateMarketing #SocialMediaStrategy

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