This week we have the first part of what is a really brilliant delve into music fandom with Mark Duffett of Chester University, who has recently been quoted in the New York Times and Rolling Stone magazine.

All musical artists need fans. Here Mark provides some great insight into tradition, consistent image, being memorable, playing your audience as an instrument and using your music.

The good cause covered next week in Part 2, which is Penny Brohn.

Show notes at www.acpgmusic.com