#33 Decoding the Dynamics of Financial Marketing w/ Marsha Posset, Director of Marketing, Fragasso Financial Advisors

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Marsha Posset (https://www.linkedin.com/in/marshaposset), Director of Marketing at Fragasso Financial Advisors shares the importance of developing effective financial advisor practice growth strategies and the role of marketing in this process. Marsha shares insights about the evolution of marketing in the financial industry, the value of identifying target clients, and the power of content creation in building relationships with clients. She also gives valuable tips on choosing marketing tactics that align with clients' interests and behaviors while emphasizing the significance of personal touch in client relationships.

In this episode, Chris and Marsha discuss:
1. How to Capture the Senior Citizens Market
2. Strategies for Effective Email Marketing and SEO
3. Advertising Through Seminars
4. Streamlining Your Financial Advisory Practice

LinkedIn: https://www.linkedin.com/in/marshaposset
Website: https://www.fragassoadvisors.com/
Twitter: https://twitter.com/marshaposset

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DISCLAIMER: This content is provided by Chris Brodhead for the general public and general information purposes only. This content is not considered to be an offer to buy or sell any securities or investments. Investing involves the risk of loss and an investor should be prepared to bear potential losses. Investment should only be made after thorough review with your investment advisor considering all factors including personal goals, needs and risk tolerance.