Episode 356: How To Use AI For Marketing Your Podcast with Deirdre Tshien

Amplify Your Success

English - October 09, 2023 10:00 - 38 minutes - 72.4 MB - ★★★★★ - 139 ratings
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Previous Episode: Episode 355: How to Slay Through The Resistance That Holds Your Business Growth Hostage

Next Episode: Episode 357: The Secret to Selling Courses With Email Marketing with Monica Badiu

If you host your own show or podcast, creating show notes can be quite time-consuming. Using show notes can also exponentially increase the reach of each episode, and assist listeners in organically discovering your show.

So how can a podcast show host speed up the creation of show notes? Using AI! On Amplify Your Success Podcast episode 359, Deirdre Tshien, the co-founder and CEO of Capsho, explores the fascinating world of AI for marketing podcasts.

Deirdre sheds light on how Capsho can revolutionize the podcasting industry. With its AI-generated assets, podcasters can now save time and effortlessly create show notes that increase reach and attract top guests and clients. The tool's SEO capabilities also play a crucial role in optimizing keywords to enhance discoverability.

We also dive into the debate surrounding AI's impact on creativity. While many fear that AI will take over creative tasks, the duo emphasizes the irreplaceable role of human connection in true creativity. They stress the importance of using AI for marketing as a support tool rather than relying solely on it, and highlight the need for human involvement to maintain ethical standards and prevent plagiarism.

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Key Takeaways:

06:03 An interesting history about AI and Deirdre’s discovery of it’s impact more than a decade ago.

10:06 Podcast show notes and how AI speeds up effective content marketing.

15:14 Where AI-generated content can lead to a lack of creativity.

16:43 Why human connection is crucial to spark creativity.

22:36 One of the cool features of Capsho is the ability to extract social media captions to promote episodes.

29:03 Why it is so important to stay informed about ethical concerns surrounding AI.

36:51 Disruptive women creating impactful tools in the field of AI.

Resources Mentioned in This Episode:

Get a free trial of Capsho at freegift.capsho.com.

Download the 7 Step Framework to Build Authority With Podcasting at https://amplifywithemelanie.com