Kevin Sanderson live/podcast Ep 1 Expanding internationally and Canada focus
For a webinar on this topic, go to:
https://maximizingecommerce.com/michael-veazey
Other podcast interviews by Kevin:

Amazon Europe for US Sellers

Selling in UK
Kevin Sanderson of Maximizing Ecommerce, Amazon seller, a podcaster and consultant for international expansion via Amazon   

Why Selling internationally is an insurance policy on your business
Why  Etsy eBay didn’t work etc.
Did over $130K outside the USA
How Kevin added About 30-35% on top of US sales
Now over 70% of his sales are in Europe and Canada

USA  current situation - what’s hit hard in Covid19

Buying a lot of groceries “essentials”
Kevin’s products are “non-essential”

Why march 1 doesn’t tell you what Sept 1

Why expand internationally?
3 channels add 10-15%
Cut risk by ⅓
Why expand to Amazon Canada

Canada It’s simple and similar to how Canada works
GST is added on top of selling price like sales tax is in the USA

How to expand to Canada
Take a small batch in the USA
Is it worth sending it all into USA or send all of it straight to Canada?

Amazon won’t bother shipping across a border
you as seller need to be importer of record
Get a tax record in Canada

Inbound shipping

Under the dropdown - go to the Canadian store
make sure your products are offered there (listings)
go to manage inventory, create shipment,
Go to the last screen in the US, Amazon offers UPS labels

You just get an FBA label to put on each box
You get a label to ship to UPS or freight forwarder

Freight forwarders

A lot have a mindset of going point A to point B
“We’ll help you register for

Importer number
Tax number- at least $30K CAD, $22K USD

You are supposed to register for sales tax and you get credits

If you have a freight forwarder use that relationship
if not, just use UPS

Put in your address as origin address
Use promo code EASY or FAST - saves 40%
Also, you get on the radar for UPS! - offer discounts
Put in a commercial invoice

if you don’t include it, they’ll call you!
if you don’t set up UPS as a customs broker, they might ask you

they’ll offer that too

Canadian government want you to send things in

Call them at the Canadian registry if you have questions