Show #41 - Sonia Carter
All the Social Ladies
English - October 21, 2014 22:28 - 37 minutes - 33.9 MB - ★★★★★ - 46 ratingsCareers Business Technology advertising business carrie digital entrepreneur facebook female girl girls kerpen Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Show #40 - Anne Doyle
Next Episode: Show #42 - Christi McNeill
Sonia Carter leads digital and social media marketing at Mondelez International, building the digital impact of brands such as Cadbury Dairy Milk, Oreo, Kenco, Creme Egg, Green & Black's and Philadelphia across Europe. She is responsible for accelerating digital adoption and proficiency across 30 markets as well as providing strategy for some of Europe's best loved brand to drive results. A passionate advocate of integrated marketing, she believes creativity and ROI are equally inspiring. At the heart of this is her 'Storytelling at Scale' strategy which is helping Mondelez brands reach beyond their fans and influence tens of millions of consumers across the biggest digital platforms.