Networking Is "The New Black" in the Wedding Industry
The Wedding CEO: Photography Podcast
English - June 04, 2024 10:00 - 7 minutes - 5.24 MBMarketing Business Entrepreneurship photography photographer creative entrepreneur instagram coach burnout business creative creative business six figure business wedding photography Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
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This episode emphasizes the importance of networking, particularly through word-of-mouth referrals, as a powerful marketing tool for those in the wedding industry.
Alora discusses the overwhelming nature of digital advertising and social media marketing, suggesting that personal referrals and connections remain highly influential in attracting inquiries and securing bookings.
The episode further discusses the general trend towards genuine, in-person connections over online interactions, advocating for a balanced approach to marketing that includes both digital strategies and personal networking.
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