Executive Events - Episode 3: Changing Customer Contract and the Role of the CRO

Alexander Group's Revenue Growth Model Podcast

English - September 13, 2016 15:11 - 8 minutes - 8.12 MB - ★★★★★ - 2 ratings
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Previous Episode: Archvied: Emergence of the Jr. Sales Rep in the Healthcare Industry

Next Episode: Archived: From Carrying a Bag to Standing at the Whiteboard

Gary Tubridy, Sr. VP of Alexander Group, provides a glimpse of the up-coming discussion at the Chief Sales Executive Forum around the role of the Chief Revenue Officer. Based on interviews with some of the panelists, he examines the rationale for adding the CRO position and how CROs can be a catalyst of change for a sales organization.