FROM THE VAULT: Mark Ferguson on science, sheep, and the tech-enabled future of genetics

Agtech - So What?

English - December 22, 2021 19:01 - 34 minutes - 32.1 MB - ★★★★★ - 21 ratings
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Previous Episode: What's the role of government in agtech ecosystems? Salvatore Lavallo, Abu Dhabi Investment Office

Next Episode: The Tricky Business of Scaling Soil Tech - Adam Litle, CEO, Sound Agriculture

Originally released: 20 February, 2020
We’ll be back with new episodes in January 2022, but for the holidays we thought we’d bring back a favorite episode from the vault!
Mark Ferguson or “Ferg,” is a sheep geneticist who’s paying attention to how both consumer demands and emerging technologies are impacting growers. He’s the co-founder and Director of neXtgen Agri, an online livestock consultancy, and Genesmith, a startup applying facial recognition and machine learning to the global livestock industry.
Drawing on his experience with dozens of clients around Australia and New Zealand, Ferg shares his insights on:How to build relationships in a digital world.What the future of extension and consulting in livestock holds.The role of cutting edge technologies in the sheep industry (facial recognition for sheep!)His vision for a future where consumer expectations are met and growers are profitable.
For more episodes, visit our website. Catch you in 2022!