Clients Need Agencies Just as Much As Agencies Need Clients with Bethany Sardinha, Associate Director, US Marketing, ENHERTU at Daiichi Sankyo, Inc.

Agency

English - September 03, 2021 09:00 - 22 minutes - 17.5 MB - ★★★★★ - 6 ratings
Marketing Business News Business News advertising advertising agency agency agency client business business development business innovation conversations interview marketing health care Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Market Access Impacts Every Part the Healthcare Business Market with Dan Sontupe, Associate Partner Managing Director at The Bloc

Next Episode: Taking a Deep Interest in the Fluidity and Vulnerability of Human Systems with Katya Petrova, EVP, Client Services Director, Pharma Division at Grey Group

Bethany Sardinha, Associate Director, US Marketing, ENHERTU at Daiichi Sankyo, Inc., is about as straight-forward and blunt as you'll get. It's why I respect her so much. In this episode, we talk about when the rubber hits the road, pushing back constructively on client needs, the need to rethink brand planning, and the power dynamic between clients and agencies.

Want to join the conversation, drop us a line at one of our social channels:

Instagram

Twitter

Via Email: [email protected]

Or DM me on LinkedIN: Brad Yale LinkedIN

Music Credits: Oh Lord, "The Passion" & ALBM Productions "Cold Lanes"

Twitter Mentions

@agencypod