HubSpot Admins and the Opportunity for Partners

This week, HubSpot Academy’s own Kyle Jepson joins the show to talk about HubSpot admins. As HubSpot’s resident admin advocate, champion, Kyle shares his definition of a HubSpot admin, the responsibilities they own, and things they must know inside of HubSpot. Kyle talks through the differences between admins and solutions architects—and how he views the distinctions, contrasts, and overlaps between those two functions. And through that lens, he also shares what opportunities exist for solutions partners. Kyle then pulls the curtain back a bit on how he thinks about potentially certifying and credentialing admins. For example, on the significant spectrum that is HubSpot expertise, where does he draw that line in having the depth and breadth of knowledge that is certifiable? And how is he visualizing the two workstreams for educating admins and assessing admins? With that, Kyle shares his thoughts on the growing audience, community, and prevalence of those ready to be certifiable HubSpot admins—and where they should be looking for staying up to date with HubSpot product updates.