The Toy Book Podcasts by Adventure Media & Events
164 episodes - English - Latest episode: 7 months ago - ★★★★★ - 5 ratingsFrom the editors behind the Toy Book, the Pop Insider, and the Toy Insider comes a new series of podcasts focusing on toys, games, pop culture, and entertainment. Series' include The Toy Report — inspired by our weekly news roundup from the Toy Book, the leading trade magazine covering the toy industry; and the Power Kid Podcast, hosted by Phil Albritton of Power Kid Design, which features in-depth interviews and conversations with some of the brightest stars in the toy, game, and family entertainment industries.
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Episodes
Power Kid Podcast: Kevin Daniels | Fun In Motion Toys
September 28, 2023 19:02 - 28 minutes - 45.9 MBIn the latest episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Kevin Daniels, President and Co-Founder of Fun In Motion Toys to the show. Fun In Motion is the four-time Toy of the Year (TOTY) finalist behind mesmerizing toys including Shashibo, Spin Ball, and Wandini. On the show, Daniels explains how an activity invented by the indigenous people of New Zealand became the inspiration for Fun In Motion Toys' first product. He and Albritton go on to discus...
Power Kid Podcast: Kyle Cosgrove | Goliath Games
September 11, 2023 23:56 - 32 minutes - 51.4 MBIn the latest episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Kyle Cosgrove, Territory Manager at Goliath Games to the show. A sales vet with experience at Crazy Aaron's and Monkey Fish Toys, Cosgrove is focused on expanding Goliath's footprint across independent toy and game stores. On the show, he and Albritton discuss the skills learned in working toy retail and how those skills still apply today. Cosgrove shares his experiences in selling to kids in...
Power Kid Podcast: Tom Delaney | MUKIKIM
August 22, 2023 14:57 - 26 minutes - 43.3 MBIn the latest episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Tom Delaney, Executive Vice President of MUKIKIM to the show. A seasoned toy industry veteran, Delaney has held roles at Mattel, The Walt Disney Co., JAKKS Pacific, and ran his own company, Homegrown Toys. On the show, Delaney shares insight into the world of MUKIKM and its 14 unique product lines, including the Rock and Roll It Piano, Spy X, Drench, and this fall's buzzworthy new offering, t...
Power Kid Podcast: Pat Linden | Playmates Toys - Teenage Mutant Ninja Turtles: Mutant Mayhem
August 01, 2023 19:07 - 29 minutes - 47.5 MBGo Ninja! Go Ninja! Go! In the latest episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Pat Linden, Vice President of Marketing at Playmates Toys to the show. Ahead of this week's release of Teenage Mutant Ninja Turtles: Mutant Mayhem, Linden shares insight on his experience working with every iteration of the Teenage Mutant Ninja Turtles (TMNT) since 1998. On the show, Linden discusses his early years in the toy industry in which he worked on the cla...
Power Kid Podcast: Leah Ringelstein | Zigazoo
July 27, 2023 13:32 - 28 minutes - 46.2 MBIn the latest episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Leah Ringelstein, Director of Impact at Zigazoo to the show. Ringelstein is on the front lines of the world's biggest social media network for kids and leverages her background in classroom education and curriculum building in her work. Zigazoo has been designed to be a safe, positive, empowering online community where kids can create videos, enter challenges and win prizes. On the show, Rin...
Power Kid Podcast: ASTRA Marketplace & Academy
June 29, 2023 13:57 - 36 minutes - 56.5 MBIn this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design goes LIVE from the show floor at ASTRA Marketplace & Academy in Columbus, Ohio. Check out mini interviews featuring Adam Hocherman (Fat Brain Toy Co.), Karen Hermann (Hand Craft), Julien Amundsen (Fantasma Toys), Chrissy Fagerholt (EAP Toys and Games), Jan Marie Zawitz (Tangle Creations), Dan Hakim (It Coins), and Eric Child (Tubelox). --- Send in a voice message: https://podcasters.spotify.com/po...
Power Kid Podcast: The North East Toy Show (NETS)
June 01, 2023 13:27 - 30 minutes - 49.1 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Alan and Christine Blumberg from RGB Sales and Lea Culliton (ex-HABA, ABC Kids Expo) to the show to discuss the launch of The North East Toy Show (NETS). "The Northeast connection to specialty" opens its doors in February 2024 for its inaugural show, and in this episode, the organizers delve into the genesis of the event and what it takes to plan a toy-focused trade show. From there, Albritto...
Power Kid Podcast: Talia Filippelli | The Genius of Play, Starr Therapy
May 03, 2023 12:06 - 33 minutes - 52.8 MBIn this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design welcomes Talia Filippelli, founder of Starr Therapy, to the show. Filippelli is a Genius of Play Ambassador, an award-winning “Top Doc,” and has served as an advisor for Sesame Workshop. Most recently, she developed The Genius of Play’s Emotional Wellness Playbook, a free resource that provides parents and caregivers with play-based, screen-free activities that help kids develop emotional intelligence...
Power Kid Podcast: Lauren Derse | Learning Express Toys & Gifts
April 04, 2023 14:50 - 28 minutes - 45.7 MBIn this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design welcomes Lauren Derse, CEO of Learning Express Toys & Gifts to the show. Derse leads the largest franchised toy store chain in the U.S. and has vast experience with store ownership and oversight. Learning Express is known for its expert staff, localized selection, and incredible customer service — including gift wrapping, personalization, and the famed birthday boxes. In this episode, Derse delves in...
Power Kid Podcast: Chris Cote | Scentco
March 14, 2023 15:23 - 39 minutes - 60.9 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Chris Cote, founder and president of Scentco to the show. On the show, Cote unpacks the exact moment the idea of scented pencils struck him and what he did next. He shares the complexities involved in finding the perfect scent for every product, and how he overcame some early speed bumps in the business. From there, Cote tells Albritton about how a group of entrepreneurial school kids opened...
Power Kid Podcast: Evan Katz and Josh Roberts | Very Special Games
February 15, 2023 18:58 - 34 minutes - 53.6 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Evan Katz and Josh Roberts of Very Special Games to the show. On the show, Katz and Roberts deliver intel on the guerrilla warfare tactics required to self-produce games. They launched their first successful game, Charity Party, on Kickstarter in 2019 and have since built a catalog of games including Ransom Notes, Abducktion, and Puns of Anarchy. Katz and Roberts unpack their first foray int...
Power Kid Podcast: Lee Allentuck | RN Branding & Licensing, Melissa & Doug, Blue Marble, The Last Gameboard
February 01, 2023 12:08 - 37 minutes - 58.4 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Lee Allentuck to the show. Over the course of his career, Allentuck has done it all, from leading Global Gaming at Hasbro to serving as Licensing Market Lead for LEGO to founding Raising Nerd. He currently serves as an Innovation Scout for Blue Marble and Melissa and Doug (where he also works on Inventor Relations) and serves as Head of Content at The Last Gameboard. Allentuck also leads RN B...
Power Kid Podcast: Jeanie Crone | Bimi Boo/ASTRA
November 30, 2022 13:51 - 29 minutes - 47.2 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Jeanie Crone to the show. Crone has a wealth of experience spanning toys, fashion, and education. She previously served as the senior manager of specialty at Schleich, sales manager at Ojo, and Chairman of the Board at the American Specialty Toy Retailing Association (ASTRA). She currently manages sales for Bimi Boo, a developer and manufacturer of learning toys, games, puzzles, and more. On...
Power Kid Podcast: Brandi Pinsker | Project Genius
November 17, 2022 19:39 - 26 minutes - 43.1 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Project Genius CEO Brandi Pinsker to the show. Project Genius is a Texas-based crew of "thinkers, tinkers, and inventors" that creates brainteasers and games. Pinsker previously served as a buyer at Go! Retail Group's Calendar Club and is an expert in games, puzzles, and gifts. On the show, Albritton and Pinsker discuss the unique aspects of doing business in a mall and what drives sales in ...
Power Kid Podcast: Steve Wampold | Good Banana
October 25, 2022 15:50 - 23 minutes - 39.2 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Steve Wampold to the show. In 2002, Wampold founded Big Mouth Inc. and grew the company to become a leader in the swim and inflatables space where it still enjoys much success today. A few years ago, after selling Big Mouth to a private equity firm, Wampold founded Good Banana, a brand that creates new toys and novelties in a variety of categories. On the show, Wampold and Albritton discuss ...
Power Kid Podcast: Anand Dhirmalani | Lil Wish Lanterns
October 05, 2022 13:57 - 26 minutes - 42.3 MBIn this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design welcomes Anand Dhirmalani to the show. Dhirmalani is an expert in the As Seen On TV space and is collaborating with Albritton on the launch of a new brand: Lil Wish Lanterns. On the show, Dhirmalani shares his journey from Fushigi to Pillow Pets and his recent success with KickerBall. Additionally, he delves into the differences between As Seen on TV and the traditional toy space and how influencers c...
Power Kid Podcast: Karen Kilpatrick | Kaypin Media and Genius Cat Books
August 18, 2022 02:39 - 24 minutes - 40.1 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Karen Kilpatrick of Kaypin Media and Genius Cat Books to the show. Kilpatrick helps brands and creatives navigate the publishing industry with a focus on creating kids' books. On the show, Kilpatrick explains how telling nighttime stories to her kids sparked the idea for her business. From there, she and Albritton discuss the traditional barriers to publishing and how she helps clients overco...
Power Kid Podcast: Chrissy Fagerholt | EAP Toys & Games
July 27, 2022 13:19 - 32 minutes - 49.9 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Chrissy Fagerholt of EAP Toys & Games to the show. EAP produces a range of games — including You Who?, Friend or Faux, and The Lunch Room Game — that pair a hint of strategy and humor into a play pattern that requires a little luck. On the show, Fagerholt and Albritton discuss the nuances of developing games with friends and finding a definitive reason to make games. Additionally, Fagerholt d...
Power Kid Podcast: Bill Nichols, Peter Cmiel | Blip Toys
July 11, 2022 23:36 - 35 minutes - 54.3 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Bill Nichols and Peter Cmiel of Blip Toys to the show. On the show, the Blip Toys duo explains how some decisions they made early in their careers guided them to where they are today. The conversation veers toward the success of the Squinkies collectible line and the Zoom-O Disc Launcher. Nichols also unpacks the deal that found several Toys "R" Us private label toy brands a new home at Targe...
Power Kid Podcast | Nick Christensen, Threepipe Reply
June 27, 2022 13:28 - 26 minutes - 42.8 MBIn this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design welcomes Nick Christensen of Threepipe Reply to the show. Christensen is a managing partner and head of Amazon at the company, helping clients like TOMY, VTech, and Mookie Toys maximize their Amazon selling strategy. On the show, Albritton and Christensen discuss the effect of Amazon on the traditional “try me” motivator for toy sales and delve into some of Amazon’s best tools for building brands with...
Power Kid Podcast: Cassidy Smith | The Uniche Collective
June 09, 2022 14:10 - 26 minutes - 42.7 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Cassidy Smith, president of the Uniche Collective to the show. For 18 years Smith served as vice president of sales and marketing at Hape International. Now, as president of its new specialty division, the Uniche Collective, Smith and his team scour the globe to find and develop products exclusively for savvy specialty customers. On the show, Albritton and Smith discuss the origins of the ev...
Power Kid Podcast: Choon Ng, Jake Minor | Rainbow Loom
June 01, 2022 12:58 - 28 minutes - 44.4 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Choon Ng and Jake Minor of Rainbow Loom to the show. Following a quick recap on the backstory of the TOTY and TAGIE-winning Rainbow Loom, Albritton, Ng, and Minor delve into the empowering nature of Rainbow Loom play and the social capital that kids build with it. Rainbow Loom is celebrating its 10th anniversary this year, and Ng and Minor discuss how they've worked to keep the brand fresh an...
Power Kid Podcast: Steve Markey | Hog Wild Toys
May 10, 2022 20:39 - 26 minutes - 42 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Steve Markey, vice president of sales and marketing at Hog Wild Toys to the show. For more than two decades, Markey has traversed the toy industry with roles at Wham-O, PlanToys, Green Toys, Crazy Aaron's, and more. On the show, Albritton and Markey discuss how brands can connect people across languages and cultures. Following a conversation about the early days of the sustainable toy moveme...
Power Kid Podcast: The Toy Foundation Discusses Industry Support for Ukraine
April 07, 2022 18:27 - 30 minutes - 47.5 MBThe Toy Book presents a special episode of the “Power Kid Podcast,” in which host Phil Albritton of Power Kid Design welcomes The Toy Foundation’s Executive Director Pam Mastrota and Chairman of the Board Andy Weiner to the show. The Toy Foundation operates underneath the umbrella of The Toy Association to provide philanthropic support and vital play experiences to kids and families under stress and in dire situations around the world. Currently, the major focus is on providing toy industry...
Power Kid Podcast: Jamie Emmick | Beverly Hills Teddy Bear Co.
April 05, 2022 21:29 - 27 minutes - 43.4 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Jamie Emmick to the show. Emmick serves as director of special markets for the Beverly Hills Teddy Bear Co. (BHTB) and leads the CustomPlush.com side of the business. She is a Genius of Play Ambassador and was a recent finalist in the Rising Star/Licensor category of Women in Toys, Licensing & Entertainment's Wonder Women Awards. On the show, Albritton and Emmick discuss how parenting can sh...
Power Kid Podcast: Gary Pope of Kids Industries
March 24, 2022 16:09 - 37 minutes - 57.2 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Kids Industries CEO and Co-Founder Gary Pope to the show. Pope leads a team of researchers, strategists, creatives, and developers that work to help toy, entertainment, and consumer products companies better connect with families around the world. Kids Industries has served a variety of companies and brands over the past 20 years, including Mattel, Playmobil, WWE, Disney, Save the Children, P...
Power Kid Podcast: Spin Master Creative Director Stephanie Guo
March 02, 2022 19:57 - 24 minutes - 39.5 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Spin Master Creative Director Stephanie Guo to the show. Guo oversees creative vision for key brands, including PAW Patrol, GUND, Mighty Express, Kinetic Sand, Orbeez, and Etch-A-Sketch. On the show, Albritton and Guo discuss the unique differences between the traditional advertising industry and the toy industry. The duo delves into 2020's "PAW Patrol Years" marketing campaign with Dax Shepa...
Power Kid Podcast: Aaron Muderick of Crazy Aaron's
February 08, 2022 21:36 - 32 minutes - 49.9 MBIn this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design welcomes Aaron Muderick to the show. Muderick is the founder of Crazy Aaron’s, the company behind Thinking Putty and Land of Dough. Crazy Aaron’s revolutionized the putty business and currently ships more than 30 unique colors to retailers and consumers around the world from its manufacturing facility in Pennsylvania. Aside from carrying the flag for U.S. manufacturing, Crazy Aaron’s also employs a nu...
Power Kid Podcast: Wes Hardin of Diverse Marketing
January 25, 2022 17:56 - 31 minutes - 48.1 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Diverse Marketing CEO and owner Wes Hardin to the show. Since 1959, Diverse Marketing has served the retail industry with a curated catalog of toys and games, gift items, and sporting goods. The company maintains dedicated showrooms in multiple cities and had a staff of nearly 200 representatives that work to help retailers stock their shelves with products that consumers will love. On the s...
Power Kid Podcast: Soapbox Labs' Jamie Beaumont
January 18, 2022 16:45 - 30 minutes - 46.7 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Jamie Beaumont, chief operating officer at SoapBox Labs. SoapBox Labs is focused on the growing technology of voice recognition and how it can best be used for kids in a variety of sectors. SoapBox Labs licenses its technology for use in K-12 education and by edtech, entertainment, and toy companies. On the show, Albritton and Beaumont discuss the complexities of creating software that can u...
Power Kid Podcast: Well Played Toys' David Gardiner
December 08, 2021 02:21 - 28 minutes - 44 MBIn this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design welcomes David Gardiner, founder of Well Played Toys. Gardiner began his career at Hasbro and has since held executive roles at Basic Fun!, MEGA Brands, and more. As founder and president of Well Played Toys, Gardiner is developing products for kids and collectors alike with top licenses, including Lost In Space, Borderlands, SpongeBob Squarepants, JoJo Siwa, Peeps, and more. On the show, Albritton a...
Power Kid Podcast: TREND Enterprises' Paul Weibel
November 17, 2021 00:58 - 32 minutes - 49.5 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Paul Weibel, manager of consumer sales at Trend Enterprises. Over the course of his career, Weibel — a former sea captain — has held positions at a variety of toy and game companies, including MindWare, The Manhattan Toy Co., Asmodee, Hansa Creation, and Magnetic Poetry. At Trend Enterprises, Weibel is leading sales as the company seeks to carve a unique niche in the toy space. On the show, ...
Power Kid Podcast: Talking Blinger with Angie Cella
October 19, 2021 18:31 - 38 minutes - 58 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Blinger creator Angie Cella to the show. In 2014, Cella devised an invention that lets kids easily add sparkle to their hair. Through further development, Kickstarter campaigns, and self-funded experimentation, Cella scored a deal with Wicked Cool Toys at a Women in Toys, Licensing & Entertainment Empowerment Day. Blinger was given a wide release from Wicked Cool Toys — and later, Jazwares — ...
Power Kid Podcast: Toys "R" Us Canada Owner Doug Putman Talks Toys, Retail, and Distribution
October 05, 2021 17:35 - 30 minutes - 46.7 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Doug Putman, the new owner of Toys "R" Us Canada and Babies "R" Us Canada. Putman's latest venture places the iconic retailer into a portfolio that includes Everest Toys, Sunrise Records, Alex Global Products, and FYE. On the show, Albritton asks Putman about his backstory and what drives him to purchase and grow iconic retail chains. Putman shares details on why he believes that brick-and-mo...
Power Kid Podcast: Introducing Cubles with Joel Morris and Mike Horn
September 21, 2021 04:44 - 29 minutes - 44.7 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Joel Morris and Mike Horn, co-founders of Cubles — sturdy, paperboard characters that are made in the U.S. On the show, Albritton asks the duo about engineering the unique articulation of their Cubles figures and the challenges of creating an environmentally friendly business model. Additionally, the conversation delves into the wide array of marketing opportunities that exist with Cubles, as...
Power Kid Podcast: Melissa & Doug's Dave Henderson Talks Growth, Licensing, and More
September 07, 2021 16:07 - 30 minutes - 46.6 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Melissa & Doug's Chief Commercial Officer, David Henderson to the show. Henderson, who previously held roles at Hasbro, Coca-Cola, and Newell Baby brands, joined Melissa & Doug last year as the company entered a new chapter of growth. On the show, Henderson shares his early toy stories, including selling into the famed Sears Wish Book and how he learned to manage brands while aligning manufa...
Power Kid Podcast: Talking Toy Commercials with John Papa of Massimoto Media
August 10, 2021 22:03 - 37 minutes - 56.1 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes award-winning producer, director, composer, John Papa to the show. Papa is the co-founder and executive producer at Massimoto Media, a New England-based production outfit that creates commercials, films, and videos for clients including Hasbro, TOMY, Rollplay, and more. Papa was recruited by Hasbro to build and establish its in-house Hasbro Studios where he led its growth across the productio...
Power Kid Podcast: WowWee's Sydney Wiseman Talks Toys and Robotics
August 03, 2021 16:01 - 31 minutes - 47.7 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes WowWee's Vice President of Brand Development and Creative Strategy, Sydney Wiseman. Since joining WowWee, Wiseman has helped shape the company's new product portfolio across innovations including Fingerlings, Lucky Fortune, and this year's Got2Glow Fairy Finder. On the show, Wiseman discusses how WowWee infuses robotics and technology into all of its toys, including the Robosapien and MIP, a...
Power Kid Podcast: Skateboarding Legend Johnny Schillereff Talks The Heart Supply's Jakks Pacific, Target Deal
July 27, 2021 15:17 - 45 minutes - 66.9 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes The Heart Supply's Johnny Schillereff to the show. Schillereff founded Element Skateboards in 1992 and built a world-renowned brand known for manufacturing high-quality skateboard decks, apparel, and footwear. After reaching more than $200 million in sales, he sold Element in the early 2000s. Now, along with his family, Schillereff has launched a new brand, The Heart Supply, and seeks to #Giv...
Power Kid Podcast: Hape CEO Peter Handstein talks classic play and sustainability
July 20, 2021 15:24 - 31 minutes - 48.2 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Hape CEO Peter Handstein to the show. Since its founding in 1986, Hape has become known as a premier designer and manufacturer of high-quality wooden baby and kid's toys. Hape's products are sold in more than 100 countries and are crafted from sustainable materials. On the show, Handstein delves into his backstory in selling outdoor play equipment for use in kindergartens and the similaritie...
Power Kid Podcast: Exploring Electronic Toys with Learning Resources' Michael Blaustein
July 13, 2021 20:12 - 36 minutes - 53.8 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Learning Resources' Senior Product Manager Michael Blaustein to the show. Blaustein's career in electronic toys includes experience at Tiger Electronics and VTech prior to joining Learning Resources and helping to launch award-winning products, including Botley the Coding Robot (2019 TOTY winner: Innovative Toy of the Year) and Coding Critters (2020 TOTY winner: Best Preschool Toy). On the s...
Power Kid Podcast: Entering the Sky Castle with Lev Nelson
July 06, 2021 18:53 - 26 minutes - 40.1 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Lev Nelson, co-founder of Sky Castle Toys. Over the past decade, Nelson held positions at OzWest and Zing prior to founding Levelhed Creative and co-founding Sather & Fun Toys. Now, Nelson has teamed up with Josh Loerzel for Sky Castle Toys, a new company with a goal to "disrupt complacent toy categories." --- Send in a voice message: https://podcasters.spotify.com/pod/show/adventuremedia/...
Power Kid Podcast: Talking Retail with Lizzy Newsome of Kappa Toys
June 29, 2021 18:49 - 27 minutes - 41.6 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Lizzy Newsome, owner and curator of Kappa Toys in Las Vegas. Newsome's design-minded stores carry a wide array of hard-to-find international toys and collectibles combined with a carefully curated selection of nostalgic retro classics for kids and adults alike. On the show, Newsome discusses her toy retail journey from Austin to Las Vegas and the differences between being a traditional toy b...
Power Kid Podcast: Licensing and Wham-O with Patti and Jonathan Becker
June 22, 2021 05:00 - 29 minutes - 44.3 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Patti and Jonathan Becker, the duo behind Anjar Co. and Becker Associates. Anjar and Becker Associates have licensed more than 1,000 products, generating more than $2 billion in sales in more than 85 countries, and in recent months they've been all about Wham-O. On the show, Albritton and the Beckers discuss the history of properties, including Gumby, Barrel of Monkeys, and Fireball Island al...
Power Kid Podcast: Adam Borton Talks Toy and Game School
June 08, 2021 17:37 - 32 minutes - 48.7 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Adam Borton, founder of Creating Unique Toys and the newly launched Toy and Game School — a digital education platform is designed to teach students the fundamentals of the toy and game industry. On the show, Albritton and Borton discuss the choice to explore the toy industry in their college studies and the curriculum offered by the Toy and Game School. --- Send in a voice message: https:...
Power Kid Podcast: Exploring Augmented Reality with Wikitude's Paula Monteiro
June 01, 2021 19:23 - 21 minutes - 35.1 MBIn this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Paula Monteiro, head of marketing for Wikitude. Wikitude is the worlds leading augmented reality (AR) software development kit with over 1 billion installs. On the show, Monteiro discusses how her background with the United Nations and education gives her a unique perspective on the kids' space, and how AR has grown rapidly over the past few years. Additionally, she and Albritton discuss the ...
Power Kid Podcast: Richard Levy Talks Furby, Toy and Game Marketing, and More
May 25, 2021 15:41 - 1 hour - 89.9 MBIn this week's mega-sized episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Richard Levy, a multi-hyphenate with more than 40 years of experience spanning the entertainment, toy, publishing, and licensing industries. On the show, Levy —who once worked in marketing for Paramount Pictures — shares stories of his early career in the toy industry, including the sale of the electronic Star Bird to Milton Bradley which kicked off a string of hundreds of toys and...
Power Kid Podcast: Talking Pixicade
May 18, 2021 16:15 - 28 minutes - 44.4 MBIn this week's episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Martin and Alysha Horstman, the creators of Pixicade, an innovative new platform that kids can use to transform their drawings into playable mobile games. On the show, Albritton chats with the husband and wife duo about how Martin's tech skills and Alysha's background in art came together in developing Pixicade. Additionally, Martin explains how his game engine will revolutionize how video ga...
Power Kid Podcast: Talkin' Weird-Ohs with Ahmet Zappa
May 11, 2021 05:44 - 35 minutes - 54.2 MBIn this week's episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Monsterfoot Productions' Ahmet Zappa to the show. Zappa is a multihyphenate whose work spans publishing, TV and film, music, and more. He produced Disney's The Odd Life of Timothy Green and created the Star Darlings property, and now he's gearing up to develop projects based on the Weird-Ohs monster hot rod model kits of the 1960s. On the show, Albritton and Zappa discuss their mutual love ...
Power Kid Podcast: CreateOn's Steve Rosen and Aaron Singer
May 04, 2021 04:16 - 28 minutes - 44.1 MBIn this week's episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes CreateOn's Steve Rosen and Aaron Singer to the show. CreateOn's partnership with Magna-Tiles is rapidly expanding to included licensed building sets from iconic brands, including Sesame Street, Dr. Seuss, The World of Eric Carle, Build-a-Bear Workshop, and The Beatles. On the show, Albritton digs into the backstory of CreateOn and how Rosen and Singer met and entered the toy industry. The tr...