The Amanda Perry Podcast artwork

The Amanda Perry Podcast

58 episodes - English - Latest episode: about 2 years ago - ★★★★★ - 2 ratings

Welcome to The Amanda Perry Podcast.

Each week I bring you a conversation with some of the greatest minds in DTC and E-commerce, from founders and leaders to industry experts, packed full of inspiration and actionable tips - make sure you subscribe to get notified each week!

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Episodes

E56: Growing on Social Media with Andy Lambert of ContentCal

May 30, 2022 07:00 - 53 minutes - 73.1 MB

Welcome back to the Amanda Perry Podcast! Every Monday I’ll be sharing insights from founders and leaders in the world of DTC, business and everything in-between. Andy Lambert is one of the founders of ContentCal and author of SOCIAL 3.0. Join us as we chat about ContentCal's journey, mastering content marketing for small businesses, the reality of Instagram's reach and the power of collaboratation.   Founder to Founder group: https://www.facebook.com/groups/1165986567563254/ Newslette...

E55: PR 101 with Rosie Davies-Smith of PR Dispatch

May 23, 2022 07:00 - 37 minutes - 52 MB

Welcome back to the Amanda Perry Podcast! Every Monday I’ll be sharing insights from founders and leaders in the world of DTC, business and everything in-between. Rosie Davies-Smith is the founder of PR Dispatch. Since 2014, she's been coaching small businesses on how to do their own PR, how to pitch their products and how to get featured by the press. Join us as we talk PR, influencer strategies and changes in consumer trends.   Founder to Founder group: https://www.facebook.com/groups/11...

E54: Repurposing Content with Amy Woods of Content 10x

May 16, 2022 07:00 - 51 minutes - 71.1 MB

Welcome back to the Amanda Perry Podcast! Every Monday I’ll be sharing insights from founders and leaders in the world of DTC, business and everything in-between. Amy is an expert in content repurposing and the CEO and Founder of Content 10x – a niche creative agency and the first content repurposing agency in the world. She helps businesses grow their audience by maximizing the return on the content they create. Join us as we talk about the current state of social media, her recipe for co...

E53: Challenging Sexism in the Workplace with Gill Whitty-Collins, author of Why Men Win At Work

May 09, 2022 07:00 - 1 hour - 61 MB

Welcome back to the Amanda Perry Podcast! Every Monday I’ll be sharing insights from founders and leaders in the world of DTC, business and everything in-between. Gilly Whitty-Collins is a keynote speaker, consultant, executive coach and gender equality warrior. Join us as we talk to the former Senior Vice President of P&G Beauty about her 2020 book 'Why Men Win at Work'. We also chat about invisible sexism in the workplace, the big difference between competence and confidence, and how me...

E52: The Dark Side of Social Media with Ian MacRae of High Potential Psychology

May 03, 2022 07:00 - 57 minutes - 78.5 MB

Welcome back to the Amanda Perry Podcast! Every Monday I’ll be sharing insights from founders and leaders in the world of DTC, business and everything in-between. Ian MacRae is a work psychologist and author of six books including Dark Social: Understanding the darker side of work, personality and social media. Join us as we talk about how social media changes our brains, going against trends, and dealing with backlash online.   Founder to Founder group: https://www.facebook.com/group...

E51: Design 101 with Louise O'Kane of LULACREATES™

April 25, 2022 07:00 - 45 minutes - 41.4 MB

Welcome back to the Amanda Perry Podcast! Every Monday I’ll be sharing insights from founders and leaders in the world of DTC, business and everything in-between. Louise O'Kane is the designer & creative behind LULACREATES™, the design studio that works with "think-big" indie/disruptor brands & start-ups on their visual identities, packaging, print and digital designs. Tune in as we talk small business branding, her best design tips and the future of Instagram. Grow+ https://www.growpl...

E50: How DTC Brands Can Change the World with Josh Turner from Stand4Socks

April 18, 2022 07:00 - 40 minutes - 47.9 MB

Welcome back to the Amanda Perry Podcast! Every Monday I’ll be sharing insights from founders and leaders in the world of DTC, business and everything in-between. Josh Turner is the founder of Stand4Socks, a DTC brand built on giving back. For every paid sold, one pair goes to a vulnerable person in need, with over 150,000 pairs of socks donated in their journey so far. We dive into Josh's journey as an entrepeneur, as well as the importance of bedding good causes into your brand. Aman...

E49: Building a New Product Category with Toria Smith of GRAPE & Fig

April 11, 2022 07:00 - 50 minutes - 46.7 MB

Welcome back to the Amanda Perry Podcast! Every Monday I’ll be sharing insights from founders and leaders in the world of DTC, business and everything in-between. Toria Smith is Founder and Co-Director of GRAPE & Fig, the UK's first grazing board company. Join us in conversation as we cover being front of your brand, copycats and her experience bringing the grazing board concept to the UK.   Toria Smith: https://www.instagram.com/torialouisesmith/ GRAPE & Fig: https://grapeandfig.com/ ht...

E48: How to Grow Your Personal Brand in 2022 with Claudia Cardinali from Great Influence

April 04, 2022 08:00 - 45 minutes - 41.9 MB

Welcome back to the Amanda Perry Podcast! Every Monday I’ll be sharing insights from founders and leaders in the world of DTC, business and everything in-between. Claudia Cardinali is Head of Client Operations at Great Influence, the UK's leading personal branding agency building inspirational leaders such as Stephen Bartlett, Katy Leeson and Gary Neville. Join us in conversation as we cover where to start with personal branding, the power of content seeding and the importance of authentic...

E47: How to Scale a DTC Challenger Brand with Dr Simon Chard from PÄRLA

March 29, 2022 08:04 - 41 minutes - 37.6 MB

The Amanda Perry Podcast is back! Every Monday I’ll be sharing insights from founders and leaders in the world of DTC, business and everything in-between. Dr Simon Chard is the 4th most influential dentist in the UK and co-founder of PÄRLA, the ethical and eco solution to toothpaste tube wastage and pollution. Join us in conversation as we cover his brand’s mission to reduce plastic pollution, the trials and tribulations of starting a challenger brand and what really happened on Dragons’ D...

NEW PODCAST!

May 21, 2021 15:01 - 2 minutes - 2.43 MB

Hey guys! Just letting you know I have a new podcast out called The Work Life Blend. In this podcast I interview founders, leaders and entrepreneurs and find out their secret to The Blend - why is it that some people seem to have nailed integrating their life and business, while others struggle? Search 'Work Life Blend' wherever you get your podcasts!

How & Why I'll Be Growing My Instagram This Year

February 08, 2021 10:20 - 29 minutes - 24.8 MB

Hey! Welcome to a strange meta-episode from me, where I am telling you all about why - and more importantly - how, I'll be growing my Instagram account this year. I know it's something a lot of you will be looking at too, so hopefully this will help! Find me on Insta here: https://www.instagram.com/amandaperry/ Join the E-com Growth Hub here: https://www.ecomgrowthhub.com/

E-com Clinic - Your Questions Answered

February 01, 2021 08:32 - 34 minutes - 27.7 MB

Welcome back! This week I am answering your questions sent in through The E-com Growth Hub and Instagram.  A lot of the questions covered are issues that anyone growing their business will want to know, so I hope you find it helpful! Thanks to everyone who asked questions this week - feel free to send yours in to me on Instagram: https://www.instagram.com/amandaperry/ Join us in The E-com Growth Hub here: https://www.ecomgrowthhub.com/

Katie Chappell on How She Created a Digital Product

January 25, 2021 09:06 - 40 minutes - 34.7 MB

Hey guys! This week's podcast follows on from last weeks where I was discussing the power of adding a service element to your business and increasing margins so you can pay yourself more! This week I speak to Katie Chappell who did just that, and is going to tell you how! Find Katie here: https://www.instagram.com/katiedraws/ Find me here: https://www.instagram.com/amandaperry/ And sign up to The Ecom Growth Hub (not just £79 a month!) here: https://www.ecomgrowthhub.com/ Hope yo...

How to Release Profit and Pay Yourself More

January 18, 2021 10:20 - 24 minutes - 20.4 MB

Welcome back! This week I am talking about something I help a lot of clients with, which is adding a service element onto their business so they can increase profit margins and pay themselves more. And it works! Listen in and let me know how what you could offer. Find me here: https://www.instagram.com/amandaperry Join The Ecom Growth Hub here: https://www.ecomgrowthhub.com/https://www.ecomgrowthhub.com/

iOS14 Update

January 11, 2021 10:49 - 30 minutes - 26.3 MB

Hey guys, welcome back! A heavy one to start the year, but you need to know this. I recoded this pod fresh off a call with Facebook and so the info is as up to date as we have right now. I hope it help. Find me here: https://www.instagram.com/amandaperry Join The Ecom Growth Hub here: https://www.ecomgrowthhub.com

Dean's story: £1k - £150k month revenue in 7 months

November 09, 2020 10:41 - 37 minutes - 31.6 MB

I am beyond thrilled to welcome Dean to the podcast this week. Those of you who have followed me for a while or listen to the podcast will know about Dean - I have worked with him since January of this year and in that time he's grown his online revenue from £1k per month to over £150. This is his story... Find Dean here: https://www.instagram.com/ecomdean/ Find me here: https://www.instagram.com/amandaperry Join The Ecom Growth Hub here: www.ecomgrowthhub.com

E-com Clinic:

November 02, 2020 08:53 - 28 minutes - 22.9 MB

I'm back! And this week I am answering some of the questions you have been sending in about your business. Featured businesses this week are: Another Version: https://anotherversion.co.uk Milk & Moon: https://milkandmoon.uk Sims Selections: https://www.simsselections.com Myroo Skincare: https://www.myroo.co.uk/ Find me here: https://www.instagram.com/amandaperry/ Sign up to The E-com Growth Hub here: https://www.ecomgrowthhub.com    

My Business Growth Story

September 29, 2020 14:54 - 26 minutes - 22.5 MB

In this week's episode I talk you through my own business growth journey from a team of 2 to a team of 50.  I hope this helps, let me know on insta @amandaperry! Find me here: www.instagram.com/amandaperry Join The Hub here: www.ecomgrowthhub.com

How to Use Instagram Reels When You REELLY Don't Want To!

September 22, 2020 07:42 - 35 minutes - 28.1 MB

This week I am joined by the wonderful Victoria Hutton, ex head of content at Mumsnet and HELLO! Magazine. Victoria kindly answered my SOS when so many of you said you really didn't want to spend hours creating and editing - and lucky for you, you don't have to! Follow Victoria for her amazing tutorials here: https://www.instagram.com/videobyvictoria And follow me here: https://www.instagram.com/amandaperry/  

How I Hit 10k on Insta!

September 14, 2020 08:10 - 36 minutes - 29.5 MB

In this week's episode I am celebrating hitting 10k on Insta (and announcing my competition winner!) and answering a load of your questions - I hope you find it helpful! Find me on Insta here: https://www.instagram.com/amandaperry/ Shout out to Tommy & Rex, Squiffy Print, Uufey Shoes, Hey it get's better Sign up to The Ecom Growth Hub here: www.ecomgrowthhub.com

So You Want To Hit £100k Month?

September 01, 2020 09:26 - 27 minutes - 22 MB

In this week's episode, I talk about what it takes to hit those £100k months and why a lot of brands fall short of the mark. Follow me for more here: https://www.instagram.com/amandaperry Sign up to The E-com Growth Hub here: https://www.ecomgrowthhub.com

Growing Through Business Failure

August 24, 2020 10:11 - 30 minutes - 25 MB

In this week's episode, I pull back the curtain on my own experience of 15 years in business. I talk about how my first business failing has impacted my future success and offer some of the wisdom I gained along the way. If you are experiencing this right now, I hope it helps. Find me here: www.instagram.com/amandaperry Sign up to The E-com Growth Hub here: www.ecomgrowthhub.com  

Facebook Ads On A Small Budget

August 17, 2020 08:21 - 21 minutes - 19.7 MB

This week I am joined by Emily Woosey, lead strategist (and Britney superfan) at SOUP. Emily and I discuss how to use ads on a smaller budget and how you can use them for your business. This was recorded on the fly so apologies for the slight sound quality issue! Find me here: www.instagram.com/amandaperry Sign up to The E-com Growth Hub here: www.ecomgrowthhub.com  

How I Tripled My Team During Lockdown

August 10, 2020 08:25 - 23 minutes - 20.5 MB

In this week's episode I discuss how we nearly tripled our team at SOUP. during lockdown, going from a team of 6 to 16 - and the things we learnt along the way. I also cover a great question from Tom from Circa 88 Football, find him here: https://instagram.com/circa88football Follow me on insta: https://www.instagram.com/amandaperry/ Join The Ecom Growth Hub here: www.ecomgrowthhub.com

How To Weather A Slow Sales Period

August 03, 2020 10:28 - 22 minutes - 20 MB

In this week's episode I talk about how to survive a slow sales period and what to focus your time on. I also take a question from Zoe from Small & Awesome - check out her brand here https://www.smallandawesome.co.uk/ Find me here: https://www.instagram.com/amandaperry/ Sign up to The Ecom Growth Hub here: www.ecomgrowthhub.com

48 Hours Offline

July 27, 2020 08:28 - 30 minutes - 24.6 MB

In this episode I discuss how I spent a full weekend offline and the mental health and life benefits that came from it. I also answer questions from Lucy Goggle: https://www.lucycoggle.co.uk/ and Amanda Warren from Time Tokens: https://timetokens.com/ Find me here: https://www.instagram.com/amandaperry/ And join The E-com Growth Hub here: https://www.ecomgrowthhub.com/

EP 1: Instagram Growth

July 20, 2020 09:23 - 22 minutes - 18.9 MB

In this episode I discuss how I've grown my Instagram account from 2k to 7k in a few months. I also take q's from Cat at Give & Gather, and Gaynor from Spicely Does It Find me on Insta here: instagram.com/amandaperry Join the E-com Growth Hub here

EP 5: VERONICA DEARSLEY (AKA VERONICA DEARLY)

May 25, 2020 07:26 - 34 minutes - 28.3 MB

This week I am joined by the wonderful Veronica Dearsley who runs illustration brand Veronica Dearly. You will be familiar with Veronica's work as it is some of the most share-worthy content you will see online. Join us as we discuss success, mental health, and how to marry the two! Find Veronica here: https://www.instagram.com/veronicadearly/ Find me here: https://www.instagram.com/amaandaperry Join The Ecom Growth Hub here: www.ecomgrowthhub.com

EP 4: Lucy Sheridan, The Comparison Coach

May 18, 2020 06:55 - 42 minutes - 35.6 MB

This week I am thrilled to be joined by Lucy Sheridan, the worlds first and only comparison coach. In this episode we discuss success, failure and everything in between. Join us as we unpick what it means to be confident in your own success. Find more about Lucy here: https://www.instagram.com/lucysheridan/ Find me here: https://www.instagram.com/amandaperry/ Join The Ecom Growth Hub here: www.ecomgrowthhub.com

EP 3: Amy Leighton - BBC & Netflix Actress & Presence Coach

May 11, 2020 07:30 - 39 minutes - 33 MB

This week I am delighted to be joined by Amy Leighton, BBC & Netflix actress who has decided to forge her our path of success through helping other's find their voice. Join us for this deep dive into how to stay strong in the face of rejection and the truths about the acting world. Find Amy here: https://www.instagram.com/amyleighton/ Find me here: https://www.instagram.com/amandaperry/ Join The E-com Growth Hub here: hub.amandaperry.co.uk  

EP 2: Lucy Werner: PR Expert and Best Selling Author.

May 04, 2020 07:16 - 52 minutes - 44.9 MB

This week I am delighted to be joined by Lucy Werner - PR expert and best selling author of the book 'Hype Yourself'. We discuss life, birth and coping with real life while trying to launch a book and make it look like you have your shit together. Trigger warning: In this episode we discuss pregnancy, infertility and poorly babies. If that's not something you want to hear, maybe skip this week. Find Lucy Here: https://www.instagram.com/wernchat/ Find me Here: https://www.instagram.c...

EP 1: Building a Mega Brand w/ Lucy Arnold from Lucy Locket Loves

April 27, 2020 09:31 - 33 minutes - 26.5 MB

Welcome back! That was definitely longer than planned, but that's life sometimes isn't it. I'm thrilled to be speaking to Lucy Arnold - Forbes 30 under 30, You Entrepreneur of the year and owner of Lucy Locket Loves activewear. For those of you that don't know Lucy, you're in for a hell of a ride! Sign up to the ecom growth hub here: hub.amandaperry.co.uk Find out more about Lucy here: https://www.facebook.com/locketloves/ And make sure you're following me here: www.instagram.com/...

Ep 15: Dave Rotheroe - The 8 Steps To Viral Marketing Success.

October 28, 2019 09:22 - 50 minutes - 48.3 MB

This week I am joined by the mega marketing mind Dave Rotheroe. Dave has had a number of businesses which experienced huge growth by using viral marketing tactics to spread the message. In this week's show, he breaks down the 8 vital steps to viral success and tells you exactly how to achieve them yourself. Find Dave here: https://www.facebook.com/viralbydesign/ And come say hi to me here: https://www.instagram.com/amandaperry/  

Ep 14: Ella Rauen-Prestes from FitBakes: How I Work With Influencers to Drive Quality Traffic

October 21, 2019 08:10 - 42 minutes - 35.7 MB

In this episode I speak to the incredible Ella Rauen-Prestes from FitBakes on how she has used influencer marketing to drive quality traffic and huge growth for her low sugar, high protein cake brand. List as Ella takes us through her exact process from contacting the influencer to evaluating their engagement. Find more about Ella's brand here: https://www.fitbakes.co.uk/ Follow her on Insta here: https://www.instagram.com/fitbakes.co.uk/ And you can find me here: https://www.instag...

EP 13: 11 Things You Are Doing Wrong With Facebook Ads

October 07, 2019 07:54 - 27 minutes - 26.4 MB

In this solo show I explore 11 things I see people do wrong when looking to profitably run Facebook ads. In order to scale your store and make money, you need to make sure you have these 11 fundamentals in place. Keep the conversation going in my FREE Facebook group! https://www.facebook.com/groups/AdsForSuccess/ Find me on Insta: www.instagram.com/amandaperry

EP 13: 11 Things You Are Doing Wrong With Facebook Ads

October 07, 2019 07:54

In this solo show I explore 11 things I see people do wrong when looking to profitably run Facebook ads. In order to scale your store and make money, you need to make sure you have these 11 fundamentals in place. Keep the conversation going in my FREE Facebook group! https://www.facebook.com/groups/AdsForSuccess/ Find me on Insta: www.instagram.com/amandaperry

EP 12: Nathan Hirsch from FreeUp on How to Outsource Effectively.

September 30, 2019 07:32 - 28 minutes - 26.6 MB

In this episode I am joined by the king of outsourcing, Nathan Hirsch who built the FreeUp marketplace to help entrepreneurs like you to run your business more effectively and reach the goals you set, quicker! Hear his top tips on how to do outsourcing the right - and the wrong -way! Find out more about FreeUp here: https://www.facebook.com/freeeupmarketplace And sign up here! http://bit.ly/freeuplink (mention the podcast on sign up and get a $25 credit!) Keep the conversation going ...

FRIDAY MEMO 7

September 27, 2019 08:12 - 13 minutes - 14.4 MB

This week I am talking about what a complete sh*t shower FB has been recently and how we can learn from it! Join me while I discuss the marketing efforts you should have in place to make sure you aren't left high and dry when this happens again! Keep the conversation going here: https://www.facebook.com/groups/AdsForSuccess/

EP 11: Tom Breeze: How You Tube Ads Work.

September 23, 2019 07:34 - 51 minutes - 51.8 MB

In this episode I speak to the wonderful Tom Breeze from Viewability agency - a digital agency that specialise in YouTube advertising. I speak to Tom about why you should try out YouTube, what motivates people to buy on different platforms and how you can give it a go yourself. Grab Tom's book here: https://www.viewability.co.uk/book Keep the conversation going in my FREE group here: https://www.facebook.com/groups/AdsForSuccess

FRIDAY MEMO 6 - Brand Awareness or ROAS?

September 20, 2019 07:38 - 10 minutes - 11.6 MB

In this episode I explore how the way we judge different advertising could be impacting your view of success when it comes to Facebook advertising. What is the metric we are looking for, and how could we view ad spend in a way that would give our businesses sustainable, long term growth. Keep the conversation going here: https://www.facebook.com/groups/AdsForSuccess/

EP 10: Cat Howell - How To Hack Your Mindset To Achieve Huge Success.

September 16, 2019 08:18 - 41 minutes - 37.4 MB

In this episode I speak to Cat Howell who has achieved HUGE online success with her agency Eight Loop and training programs, and attributes it largely to working on a growth mindset. Join us as we discuss life, mindset and our time together when I spent 8 weeks in NZ with Cat and her team earlier this year. Find Cat here: https://www.facebook.com/DigitalDistillerybyCatHowell/ And me here: https://www.facebook.com/groups/AdsForSuccess/

FRIDAY MEMO 5

September 13, 2019 08:07 - 15 minutes - 15.9 MB

In this episode I talk about the cost of scaling - and why it might just not be the right thing for your business! Find out more about my programme here: https://sales.adsforsuccess.com/

EP 9: Lucy & Yak. How To Achieve Huge Growth While Sticking To Your Ethics.

September 09, 2019 09:00 - 43 minutes - 38.4 MB

In this episode I speak to Lucy from Lucy and Yak about how they have grown their brand in just 2 years, while building overseas operations and keeping ethics at the very heart of what they do. Find out more about them here: https://lucyandyak.com/ Find out more about me here: https://www.instagram.com/amandaperry  

FRIDAY MEMO 3 - Mindset

September 06, 2019 05:49 - 16 minutes - 16 MB

In this solo episode I talk to you about the importance of mindset, and what I did that made the biggest changes to my business, my happiness and my income. This is something I am really passionate about and would love to hear your thoughts in my group here: https://www.facebook.com/groups/AdsForSuccess/

EP 8: Going Viral For The Greater Good With Faye Oakenfull from Hot4thespot

September 02, 2019 07:55 - 36 minutes - 33.4 MB

In this episode I talk to Faye Oakenfull from Hot4thespot about how a joke between her and some work colleagues turned into a viral sensation, and how she used it for the greater good, rather than personal gain. Find out more about Hot4thespot here: https://www.instagram.com/hot4thespot/ Their Justgiving page here: https://www.justgiving.com/crowdfunding/freeperiodsxhot4thespot And find me here: https://www.instagram.com/amandaperry  

FRIDAY MEMO 3

August 30, 2019 07:52 - 12 minutes - 13.2 MB

In this week's solo episode I talk you through the 3 email sequences you must have for your e-com store. Here they are: - Onboarding sequence - Post purchase - Lapsed customer Email 1 - Response Email 2 - Value Email 3 - Conversion Find out more here: https://www.facebook.com/groups/AdsForSuccess/    

EP 7: Pursuing your passions with Stories Studio

August 26, 2019 08:21 - 50 minutes - 44.1 MB

In this episode I speak to the joyous Emily and Melissa from Stories Studio. We speak about their love of travel, storytelling and of course.. tequila! Find them here: https://www.instagram.com/_storiesstudio/ and find me here: https://www.facebook.com/groups/AdsForSuccess

FRIDAY MEMO 2

August 22, 2019 16:51 - 20 minutes - 17 MB

In this episode, I cover the 7 most important things to have on your website! 7 most important elements of an e-com store Hi res Logo Check site on Mobile and desktop (all browsers) Links to the most popular products Calls to action to push people to important sales pages Search field on top banner Display any specials, promotions or free shipping options A latest news/ blog area Download the full sheet here: http://bit.ly/ecomscore Fizzijayne https://fizzijayne.com Headblu...

Ep 6: The Second Most Successful Kickstarter of All Time with Stuart Semple

August 19, 2019 08:44 - 31 minutes - 30.7 MB

In this episode I speak to the wonderful Stuart Semple from Culture Hustle and find our how he ran the second most successful Kickstarter of all time and how you CAN do what you love and make money! Find Stuart here: https://www.instagram.com/culturehustle/ Join my free group here: https://www.facebook.com/groups/AdsForSuccess/

Twitter Mentions

@iansmacrae 1 Episode