UX Week 2008 | Unpacking Stories to Serve People Better
Adaptive Path Podcast
English - October 01, 2008 19:02 - 16 minutes - 15 MB - ★★★★ - 5 ratingsDesign Arts Technology uxweek adaptivepath adaptive path user experience design Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: UX Week 2008 | We’ll Always Have Paris: What Makes a Memorable Service Experience?
Next Episode: UX Week 2008 | Story Telling for User Experience Design
Indi Young talks about the importance of continuing to ask “why” enough times to get to the core reasons for any individuals’ behavior or actions and how to convert stories into mental models. Her workshop “Unpacking Stories to Server People Better” includes these themes and more.
We discuss the elegant way in which mental models can provide a visual representation of these behaviors and support elements that foster the likely repetition of any action.
Indi also talks briefly about how her book from Rosenfeld media, “Mental Models – Aligning Design Strategy with Human Behavior,” can help others create these visual tools.