Deep-diving into the challenges of leadership with Matthew May
Accounting Leaders Podcast
English - April 27, 2022 18:09 - 53 minutes - 123 MB - ★★★★★ - 3 ratingsManagement Business accounting leadership accountant accountants accounting firm stuart mcleod Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Matthew May is the VP of Sales & Marketing at Acuity, a virtual accounting solution for entrepreneurs. In this episode, Matthew and Stuart discuss how important it is to have a partner and mutual support in both rewarding and challenging times. They also talk about how Acuity has transformed throughout the years and the main challenges of a company's growth. Tune in for this inspirational discussion that dives deep into the challenges of partnership and leadership.
Together they discuss:
Latest at Acuity (1:00)Matthew’s family (2:00)Importance of having a business partner (3:00)Similarities of running a business and sports (5:00)Matthew’s experience of working with Kenji Kuramoto (7:00)The good cop and the bad cop (9:00)Lessons Matthew learned while working at Acuity (10:20)The challenges of high growth organizations (12:00) Availability of capital in the professional services industry (14:30)The Great Resignation (18:30)Being an authentic company (22:00)Future plans and use of technology for Acuity (26:00)Merger with Catching Clouds (27:30)Lessons learned from acquisitions (32:30)Acuity’s sales and marketing model (34:30)Acuity's ideal clients (40:00)The process of working with potential clients (42:00)Email selling (44:00)Identifying the right clients in the funnel (46:00)Matthew’s plans for 2022 (50:00)