Bridget Gleason, previously Chief Sales Officer at Silk, is now an Advisor for the company and is also the Chief Revenue Officer at Util. In this episode, Andy turns the hosting duties to Bridget to discuss his book, Sell Without Selling Out.

They talk about being intentional in the steps that you take as a seller, knowing when to do something different, understanding the value that you can bring to your buyers, and other insights and key points in the book.

HIGHLIGHT QUOTES

You need to have the courage to try and do something different - Bridget: "We want salespeople who are accountable. I've always thought 'I don't want to be accountable to your way if I don't think it's right.' If you're telling me to do a certain way and I'm accountable for the results, that's a hard no."

Shaping generosity to help buyers achieve what's important to them - Andy: "It's also about helping them develop this vision of what success means for them. If you can play a role because you've built this trust-based relationship and play a role in helping shape this vision, you're influencing the choices they make."

Find out more about Bridget in the links below:

LinkedIn: https://www.linkedin.com/in/bridgetlgleason/

Website: https://www.principalpost.com/in-brief/bridget-gleason

More on Andy:

Connect on LinkedIn
Get Andy's new book "Sell Without Selling Out" on Amazon
Learn more at AndyPaul.com

Sponsored by:
Revenue.io | Unlock exponential growth with an AI-powered RevOps platform | Revenue.io
Scratchpad | The fastest way to update Salesforce, take sales notes, and stay on top of to-dos | Scratchpad.com
Blueboard | World’s leading experiential rewards & recognition platform | Blueboard.com

Explore the Revenue.io Podcast Universe:
Sales Enablement Podcast
Selling with Purpose Podcast
RevOps Podcast

Bridget Gleason, previously Chief Sales Officer at Silk, is now an Advisor for the company and is also the Chief Revenue Officer at Util. In this episode, Andy turns the hosting duties to Bridget to discuss his book, Sell Without Selling Out.


They talk about being intentional in the steps that you take as a seller, knowing when to do something different, understanding the value that you can bring to your buyers, and other insights and key points in the book.


HIGHLIGHT QUOTES


You need to have the courage to try and do something different - Bridget: "We want salespeople who are accountable. I've always thought 'I don't want to be accountable to your way if I don't think it's right.' If you're telling me to do a certain way and I'm accountable for the results, that's a hard no."


Shaping generosity to help buyers achieve what's important to them - Andy: "It's also about helping them develop this vision of what success means for them. If you can play a role because you've built this trust-based relationship and play a role in helping shape this vision, you're influencing the choices they make."


Find out more about Bridget in the links below:



LinkedIn: https://www.linkedin.com/in/bridgetlgleason/

Website: https://www.principalpost.com/in-brief/bridget-gleason


More on Andy:


Connect on LinkedIn

Get Andy's new book "Sell Without Selling Out" on Amazon

Learn more at AndyPaul.com


Sponsored by:

Revenue.io | Unlock exponential growth with an AI-powered RevOps platform | Revenue.io

Scratchpad | The fastest way to update Salesforce, take sales notes, and stay on top of to-dos | Scratchpad.com

Blueboard | World’s leading experiential rewards & recognition platform | Blueboard.com


Explore the Revenue.io Podcast Universe:

Sales Enablement Podcast

Selling with Purpose Podcast

RevOps Podcast