78. Steven Lentz | How to Think Your Way through Life, Family, and Business

Steven Lentz grew up in an Air force family, moving every 2 - 4 years across the US. He now lives in the Seattle area with his wife and 2 kids. He loves learning, building businesses, helping others, and being with his family.

Professionally, Steven has been an owner and started numerous businesses, as well as recently ending a +10 year career as a Firefighter/ EMT. Steven is a Platinum Level Business Coach with LPW and has his own digital marketing agency. Steven's coaching helps businesses to stop completing on price, grow their profits, and scale their businesses. His digital marketing agency helps businesses become omnipresent on the internet and dominate organic rankings and the map pack. Steven also hosts his own podcast “Subject To Change” where he interviews business owners and entrepreneurs.

Highlights

3:25 - Family vacation to Historical landmarks

7:05 - Finding role models who imprinted values

15:25 - Studying abroad

20:40 - Working at a summer camp

24:15 - Process of becoming a firefighter

30:30 - My “3 points of success” from his story

36:10 - Growing in Expertise

42:40 - Currently strained Relationship with Parents (10 minute story)

52:00 - Growing as a parent

56:50 - Helping his clients

Takeaway questions from the interview

How has family and upbringing shaped my worldview? Positively and negatively?

What life experiences have changed my perspective on my life?

What am I waiting around to do because it isn’t ‘perfect’?

What have I learned through fully trying to do something?

What relationship have I lost because of me ‘being right’?

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