Local SEO & Digital Marketing Podcast artwork

Local SEO & Digital Marketing Podcast

46 episodes - English - Latest episode: about 1 year ago -

Use these tips to keep your small business relevant against competition. Learn about local SEO, digital marketing, social media tips, email newsletters, website development, user interface tips, Google Business Profiles and so much more. My podcast is for the small business owner that wants to learn ways they can thrive in the digital world we all live in today! Stay tuned and let's chat! Support this podcast: https://podcasters.spotify.com/pod/show/a1content-marketing-seo/support

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Episodes

7 Best Ways You Can Market Your Small Business Online

March 04, 2023 16:30 - 27 minutes - 39 MB

-> Review on Spotify <- In this episode, I talk a little more in depth about the ways that you can market your small business online. Social media marketing, word of mouth marketing and even search engine marketing are all parts of the puzzle we try to fit together when getting our message out to a target audience. Thanks for listening, LET'S GO!! Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue the conversation with #a1content Instagram: h...

5 Reasons Why Your Small Business Needs a DIGITAL MARKETING MANAGER

February 25, 2023 15:00 - 17 minutes - 16 MB

=> Review the podcast <= A digital marketing strategy for small businesses can be a lot to hold on to when you are running a small business. Doing just a few things is way better than doing NONE of the digital marketing things you should be doing. However, running on all cylinders and growing your business by making sure you are not missing any of the 5 things I talk about today, is the main reason you need a digital marketing manager. Thanks for listening. LET'S GO!! Website: https://www....

Instagram Hashtags Tips For Your Small Business

February 19, 2023 15:00 - 20 minutes - 30.4 MB

Do you have a small business on Instagram? The content might not be easy to come up with, but these Instagram hashtag tips can help you form a digital marketing strategy to get more reach. You small business should build trust in the local area and many others are using the social platform to get that reach and to boost local awareness, trust, and get new customer. Thanks for listening! LET'S GO!! Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - conti...

Google Update: Best Practices for SEO Links in Your Content

February 17, 2023 15:00 - 14 minutes - 20.4 MB

Google released an update about how to format links for SEO and I talk about it in this quick Google Search Rank update episode. LET'S GO! Thanks for listening! Document for reference: SEO Link Best Practices Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue the conversation with #a1content Instagram: https://www.instagram.com/a1contentservices TikTok: https://www.tiktok.com/@a1content #smallbusiness #digitalmarketinghelp #googleseo #search...

Common Questions About Google Ads From Small Business Clients

February 11, 2023 15:00 - 17 minutes - 24.4 MB

Website: https://www.a1contentservices.com Google Ads can be a bit daunting the first time you get into it. Questions about the process and how it will work for you are common. Today, I cover 5 common questions about Google Ads from small business clients that I work with. If you are a small business owner, these might seem simple, but they are relevant to you spending money for the best return. LET'S GO! Thanks for listening! Twitter: https://www.twitter.com/a1content - continue the conve...

How YouTube Can Help Your Small Business Get Local Customers in 2023

February 04, 2023 16:00 - 21 minutes - 31.6 MB

Website: https://www.a1contentservices.com Getting customers to your website from YouTube does not have to be hard. Your small business can upload videos with clear call to action for viewers and before you know it, viewers are turned into customers on your website. Today I break down the ways that you can drive traffic from a YouTube channel to your small business website for FREE and for minimum monthly investment. LET'S GO! Thanks for listening! Twitter: https://www.twitter.com/a1conten...

UPDATE: Google Confirms YouTube SEO Links Do Not Speed Indexing

February 01, 2023 12:34 - 9 minutes - 9.08 MB

You might have thought putting links in your YouTube video description helped you get that content indexed faster, but that is not the case. According to Google, when answering a question online about that exact situation, the answer was "NOPE". However, that does not mean you should skip links out to content from your YouTube description. I tell you why it's still important and you learn about YouTube SEO. Thanks for listening. Website: https://www.a1contentservices.com Twitter: https://w...

What Small Businesses Can Do With An Email Newsletter

January 28, 2023 15:00 - 20 minutes - 19.2 MB

One of the digital marketing pieces is an email newsletter. For a small business, it can be effective and I talk about ways that you can build a newsletter for specific goals you have in mind for your business. In this episode, you will hear ways to formulate a subject line and a few examples of what the body text might sound like to your customers. LET'S GO! Thanks for listening! Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue the conversat...

Update! Confirmed Google Search Ranking Signals to Consider

January 25, 2023 12:06 - 10 minutes - 9.97 MB

In this episode, I talk a little bit about recent news behind the confirmed Google search ranking signals. Google provides website owners plenty of information in regards to how they can rank well online and this is just the beginning. After looking at some analytics, you can learn a lot and benefit from a few website updates that I talk about here. Let's Go! Thanks for listening! Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue the conversat...

The Power of Social Media For Your Small Business

January 21, 2023 15:00 - 31 minutes - 29.6 MB

In this episode, I dig in about how the power of social media can help your small business. If you have a small business and think that you won't have time for social media posts, think again. In just 1 hour per week, you can get the ball rolling and you just never know the things that can come from engaging online with an audience that loves your business. Let's Go! Thanks for listening! Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue the c...

Reasons to Hire a Local SEO Expert for Your Small Business

January 17, 2023 13:35 - 12 minutes - 11.6 MB

In this episode, I talk a little about hiring a LOCAL SEO expert for your small business. There are a few good reasons, but some real solid reasons to keep it in mind when you are thinking about ways to reach that local, targeted audience for your small business. Thanks for listening! Sign up for a consultation https://www.a1contentservices.com Instagram: https://www.instagram.com/a1contentservices Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps ...

Some SEO Trends Your Small Business Can Optimize for in 2023

January 07, 2023 16:00 - 19 minutes - 18.4 MB

In this episode, I talk a little bit about SEO and how your as a small business owner can optimize for them in 2023. Some of the SEO updates, and trends can be a little technical, but the basics are impacting your search engine results as well. Keep in mind, that SEO and Google updates change a few times per year, but in keeping these trends in the back of your mind, you can optimize for the future and enjoy a bump in search engine results ranking and the organic traffic that comes with it. ...

NEWS: Google Updates Article Structured Data Specifics

January 05, 2023 13:43 - 7 minutes - 6.8 MB

In this episode, I chat about how Google has changed up the structured data for the ARTICLE Scheme. Headlines might have always been a pain for you to write knowing you only had a specific amount of characters, but you won't have to worry about that anymore. Sign up for a consultation https://www.a1contentservices.com Instagram: https://www.instagram.com/a1contentservices Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Thanks ...

Tips To Get Your Small Business Website Indexed Faster on Google

December 31, 2022 17:24 - 17 minutes - 16 MB

In this episode, I cover the ways that you can adjust your website in order for Google to index it faster. Even if your website is currently indexed, there are some things you can do to improve the quality of the next crawl as well as the quality of the user experience. Thanks for listening, let's optimize. Sign up for a consultation https://www.a1contentservices.com Instagram: https://www.instagram.com/a1contentservices Click To Support My Podcast - start your Amazon shopping with my lin...

Google Does Not Care About Time Spent on Site for Search Engine Ranking

December 21, 2022 13:07 - 6 minutes - 6.26 MB

In this short news update, John Mueller is just stating it louder for those in the back. Even though you  might be finding information in regards to user's time spent on site within Google Analytics or the Search Console, the conclusion is clear. Google does NOT use that as a search engine results ranking factor. Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Thanks ...

Tips For Getting Your Local Business To Show Up in the Google Map Pack

December 17, 2022 17:25 - 22 minutes - 20.4 MB

In this episode, I talk about ways that you can get your local small business into the Google Map Pack. Google search provides the best possible answer to a local user search and if your business is one of them, you will benefit over your competition. Take these tips into consideration when building out your Google Business Profile, as well as your website. Let's get started! Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shoppi...

4 BEST Optimization Tips for Evergreen Google Ads Campaigns

December 10, 2022 15:30 - 22 minutes - 21.1 MB

In this episode, we are going to discuss the evergreen Google Ads campaigns that you are running for your small business. In some cases, a refresh of those ads might be needed to keep the good traffic and conversations coming so here we have 4 tips that will provide that boost. Google Ads is the number source of good traffic from the number one search engine, so optimization for that traffic and how the leads come in is essential to your small business marketing strategy. Sign up for a cons...

How To Find The Best Keywords For YouTube Video SEO

December 03, 2022 15:30 - 34 minutes - 31.5 MB

In this episode, I talk about ways that you can find keywords for YouTube videos and SEO that helps you rank in Google Search, as well as YouTube search results. Your small business should be on YouTube, but you are not sure how? Listen to get a few actionable items that you can do with little effort in order to get traffic to your YouTube channel. Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE a...

Why Local SEO is Important For Small Businesses in 2023

November 26, 2022 13:30 - 13 minutes - 12.8 MB

In this episode, I talk a little more about how local SEO optimization can help your small business rank in Google. Ranking in Google is something that takes time, but is cost effective when compared to paying for ads on Google. Your Google Business Profile and website are just as important to the overall success and rankings for local searches in your area. Click to listen how you can apply these things and rank higher in search and Google Maps. Sign up for a consultation https://www.a1con...

5 Common Questions About Optimizing Local SEO for Small Businesses

November 19, 2022 12:28 - 19 minutes - 18 MB

In this episode, we cover 5 of the more commonly asked questions regarding LOCAL SEO. There are some tips and tricks for local SEO, plus a few things to keep in mind if you are a local, small business owner trying to improve your reach in the area you serve. Stay tuned for more and good luck with your business! Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Thanks fo...

Social Media Strategy Tips for The 2022 Holiday Season

November 12, 2022 11:00 - 15 minutes - 14.2 MB

In this episode, I talk about ways that your small business can boost holiday sales through a good social media strategy. These tips work for both online and brick and mortar stores so sit back and take a listen. Once you are done, think of the ways that you can offer your customers the best experience for the holidays! Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST ...

Can a Business Make Money on Instagram?

November 05, 2022 17:00 - 11 minutes - 10.3 MB

In this episode, I talk about new ways that you can make money on Instagram as a content creator, or small business. Some of the options are not available to all users, but you can use these tips to get started with your professional business account. Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Thanks for listening. https://www.twitter.com/a1content - continue th...

5 Ways You Can Market Your Small Business on a Budget

September 19, 2022 11:00 - 16 minutes - 14.9 MB

In this episode, I offer 5 ways that you can market your small business to a local audience on a budget. The marketing does not have to include spending thousands of dollars. Optimized marketing can be very affordable and when customers are finding your business and contacting you for products or services, that is a major bonus! Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my ...

Is Your Website Too Slow For Google Search Results?

September 12, 2022 11:00 - 15 minutes - 14.1 MB

In this episode, I talk briefly about how your website page load speed might be causing issues for users that find you through Google. When that happens, Google is not happy and at the end of the day, your organic traffic will suffer to the algorithm. The Helpful Content Update is about to smash the internet to pieces and even if you think it does not play into your website strategy, it does. Listen for website page load time tips and ways that you can optimize for the best user experience p...

Ways To Optimize YouTube for Views For Local Businesses

September 05, 2022 11:06 - 24 minutes - 22.6 MB

In this episode, we get down and dirty about the YouTube algorithm and how your local small business can optimize for it. Keep in mind that YouTube is not going to tell you how to rank number 1 or even how to get more views, but when you follow best practices and have a solid strategy in mind, the views will follow. Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST YouTube Help https://support.google.com/youtube/answer/146402?hl=e...

Local Marketing Strategies You Can Do Now

August 29, 2022 11:06 - 19 minutes - 18.3 MB

In this episode, I am going to cover some of the updated strategies for your local small business in 2022. Things change all the time and if your business gets left behind, you will notice a difference. When you are talking about securing local customers and have competition to deal with, these strategies can help you stand out from all the noise on Google Search and Google Maps. Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST T...

Should I Hire A Content Writer For My Small Business?

August 22, 2022 11:12 - 20 minutes - 19 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST In this episode, I am going to answer the question and give a few tips on whether or not your small business could benefit from a content writer. I talk in terms of SEO writing, of course, where you can find the content writer and what to expect once you have that writer hired. Short story, it's a benefit. Lets dig in and find out if hiring one will work for you. Do you have a YouT...

SEO for Ecommerce Websites According to Google

August 15, 2022 11:59 - 15 minutes - 13.9 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST In this episode, I cover through the 6 tips that Google recommends for ecommerce websites in 2022. In order to boost ecommerce search engine results, you do not want to ignore what Google has to say about it. Follows these 6 tips to get started and tweak the information as you learn from your analytics. Do you have a YouTube channel? Consider supporting this podcast and click here ...

Instagram Searchable Maps Feature and Your Small Business

August 08, 2022 11:06 - 14 minutes - 13.2 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST In this episode, we are going to learn about Instagram Searchable Maps feature update and how it can help your local small business. If you do not have an Instagram account, find out if your business can benefit from it and set one up today! Do NOT miss out on these new customers searching Instagram for your small business and what you provide. Do you have a YouTube channel? Consid...

How Small Businesses Can Chat With Customers On Google Search and Maps

August 01, 2022 11:07 - 14 minutes - 13.8 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST In this episode you are going to learn about the Google Business Profile Chat feature and the fact that you can add up to 10 automatic replies for commonly asked questions. Start Chatting with Customers Today If you have not turned on Google Business Profile Chat, I can walk you through the process in this episode. Do you have a YouTube channel? Consider supporting this podcast a...

Does Tabbed Content Get Indexed By Google Crawler?

March 19, 2022 14:38 - 14 minutes - 17 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST In this episode, I am going to cover whether or not Google can SEE/CRAWL content behind a tab or accordion style element. From there I talk about UX and the overall impact that tabbed html content might have on your Search Engine Optimization efforts.  Your website content is valuable in many ways. Making sure that Google can see it is key. From there you want to be sure that you a...

More Tips for Improving Your Website Bounce Rate!

March 08, 2022 12:00 - 10 minutes - 11.3 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST In this episode, I refer to the overall design of your website, the information architecture and how a user is able to navigate your content naturally. Join me today and we can discuss the ways that you can take action on your bounce rate, making Google happy and your website visitor happy as well.  Leave a Review on APPLE PODCASTS https://www.twitter.com/a1content - continue the ...

Action Items For You To Improve Your Website Bounce Rate Today

March 05, 2022 15:22 - 6 minutes - 8.03 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST The bounce rate of your website is more important than you might think. Google will penalize your small business website if your visitors are clicking through search results, to your page, only to click back because you are not providing the right content or experience. Let's talk about ways you can improve your bounce rate that benefits the Google Search Algorithm. Leave a Review ...

1.3 Million Wordpress Sites In Danger. Plugin Security Tips

February 23, 2022 12:33 - 5 minutes - 5.14 MB

I just wanted to put together a real quick episode regarding WordPress plugin security tips. Please always make sure you check your update logs on the back end of your WordPress website. If your website gets hacked, you can contact me for help. Leave a Review on APPLE PODCASTS https://www.twitter.com/a1content - continue the conversation with #a1content https://www.a1contentservices.com https://www.fb.com/a1content  *using my affiliate links will earn me a small commission without costing you...

Small Businesses and Google Ads on a BUDGET

January 16, 2021 15:31 - 17 minutes - 16.3 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Google Ads on a budget does not have to be complicated for your small, local business. Business owners are intimidated by a Google Ads account at first, but with these few tips, you can have an affordable Google Ads campaign up and running in no time at all. Leave a Review on APPLE PODCASTS https://www.twitter.com/a1content - continue the conversation with #a1content https://www....

Why Google Analytics Tracking is Important to Your Small Business

January 02, 2021 14:13 - 19 minutes - 17.6 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST HAPPY NEW YEAR! Thank you for listening. In this episode I talk about how Google Analytics is important to your small business website. It does not matter if your website is just for getting leads or is a full ecommerce website that you sell products with. Google Analytics will change the way you see your website and hopefully, show you ways that you can improve it. Leave a Review ...

Simple Ways To Strengthen SEO on Your Local Business Website

December 12, 2020 16:22 - 20 minutes - 18.7 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Now that your website is up and running, how can you get more organic traffic? There is always something to tweak and based on your analytics, you can really find ways to boost your search engine optimization. These tips are just a few actionable ways you can implement to boost that SEO ranking and increase organic (free) traffic to your site. Leave a Review on APPLE PODCASTS http...

How SEO and PPC Strategy Can Work Together, How They Are Different

November 28, 2020 14:56 - 18 minutes - 16.9 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST It does not matter if you are focused on SEO or PPC or BOTH for your small business. If you are not sure how different they are, or how they can work together, both strategies are pointless. Listen to learn how Search Engine Optimization is different than Pay Per Click strategies so you can optimize the traffic coming to your site. Focus on conversions and keep in mind, the FREE tr...

2020 Black Friday Marketing Tips for Small Local Businesses

November 22, 2020 15:58 - 17 minutes - 16.1 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST How can you market your business and products on Black Friday in 2020? Don't worry, you still have time. In this episode I give you a few tips that you can use right away to get your 2020 Black Friday marketing plan going with a boost! Feel free to reach out to me at the links below if you need some help.  I offer consultation services and can help you see the ways that you can mar...

Reasons Why Wordpress is Mostly Great For Local Small Businesses

November 15, 2020 14:50 - 16 minutes - 15.3 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Starting a website for your small business does not have to be complicated. For that, we have Wordpress. The free to use open source software will help lay the foundation and get your business website up and running for customers very quickly. Here I talk about a few reasons why I have chosen to use Wordpress over the last 20+ years. https://www.twitter.com/a1content - continue the...

Google My Business Checklist Tips for Local Small Businesses

November 04, 2020 05:27 - 12 minutes - 16.2 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST For local, small businesses, getting all that you can out of an internet presence can be scary. Google My Business pages are free to use, east to setup and with these tricks and tips can get your customers more engaged in working with your business. Grow your local business by using your GMB the right way. Continue the conversation with #a1content https://www.twitter.com/a1content ...

How Twitter Can Help, or Hurt, Your Small Business

October 18, 2020 15:50 - 6 minutes - 9.47 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Your small business wants to get online and find a way to reach new customers. Twitter might be the answer. Listen today to find out of Twitter will work as part of your local small business digital marketing strategy. Continue the conversation with #a1content https://www.twitter.com/a1content https://www.a1contentservices.com https://www.fb.com/a1content  Background Music Provi...

Finding Local SEO and Digital Marketing Help

September 01, 2020 16:49 - 7 minutes - 6.81 MB

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Your small business needs help with digital marketing and search engine optimization, but you are not sure how to find a company to work with? you prefer to have a company local to your area? I cover a few quick tips that will help you narrow the search. https://www.a1contentservices.com https://www.fb.com/a1content  --- Send in a voice message: https://podcasters.spotify.com/p...

Google Ads And Your Local Business (Summary)

August 18, 2020 13:23 - 12 minutes - 11.8 MB

Click To Support My Podcast Just a quick summary of how I feel Google Ads can benefit your local small business as an option for marketing to your customers. Do you think Google Ads is a lot of work for nothing in return? Once you setup an account, it can seem like a lot to deal with. I can help with that.  https://www.a1contentservices.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/a1content-marketing-seo/message Support this podcast: https://podcasters.spoti...

Why Content Creation Can Help Your Business

April 25, 2020 14:36 - 9 minutes - 22.8 MB

Click to SUPPORT my PODCAST A1 Content Services Podcast Episode 2 I know we do not all have the time to sit down each week and craft a bunch of content for a website. Even though content is very important to ANY business website, sometimes you just cannot get it done. That is where I come into help. This episode I talk about how important the content on your website is and what you can do to make sure it's the best in Google's eyes. Where to find A1 Content Services: https://www.a1conte...

Google My Business and How It Can Help You

April 23, 2020 15:34 - 10 minutes - 24 MB

Digital marketing is simple right? Your business needs an online presence and today we talk about Google My Business and how it can help yours. Just a few tips to get started, a couple of things to keep an eye on and why keeping your Google My Business listing active is important. Join me today and let's chat about it. Where to find A1 Content Services: https://www.a1contentservices.com/podcast https://www.facebook.com/a1content https://www.twitter.com/a1content --- Send in a voice ...

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