Material stuff can only provide you to some extent. When life gets tough and nasty, the one thing that will help you sail through is your support system with whom you build a great relationship.

How do you live in the hearts of many and leave a lasting impact in everyone's world?

Brendon Rearick is a husband, father, strength coach, public speaker, teacher, business owner. He's an ice cream lover, bookworm. He's a co-owner and educator at Certified Functional Strength Coach at Train Smarter and Harder at strengthcoach.com and @mbsc.tv. He's also a co-owner and therapist at Movement as Medicine and the director of fitness at Crossover Health San Jose. He is the former performance director at Mike Boyle Strength Conditioning. Beyond the labels, his perfect purpose for living is to make exercise the number one prescribed drug in the world, to spread the positive byproducts of movement and coaching as far as he can. And to collect moments, not things that have become his personal mantra. Any decision he faces is put up against those values. And if it doesn't align, he does not do it. Because in his words, life is not about what we have, but who we share it with. 

In this episode, Brendon shares how creating real and deep relationships opens you to doors of many opportunities, as it did to him. He also underscores having enriching conversations with as many so you can help more in the process of doing that. And when you help more, that's when you become more successful in the end.

These thoughts about relationships tie to what his book is all about, Coaching Rules: A How-to Manual for a Successful Career in Strength and Fitness. He also shares other book resources he finds interesting to base reflections on as you aim to make your life better for yourself, your family, and the tribe you serve.

He has a thing or two and more to say when it comes to getting successful at coaching. That you just have to deliver, and when everyone talks about it, that takes care of everything.

Illness has a way of giving perspectives we never thought about beforehand. Find out how this setback completely changed his views on many things in life to the point of making it his mission statement to make exercise the number one prescribed drug in the world. 

The experience of being a father teaches you lessons that go beyond oneself. Let's find out what he says of the lessons he got from his daughter, what experiences and memories we need to create with our loved ones; what we need to declutter ourselves and fill it immensely with instead.

With the pandemic changing the fitness world profoundly, he shares what lies ahead for the in-person and online fitness setup zeroing in on people's need for connection which all boils down to relationship building.

"The way that you continue living is through memories and moments that you created with people. You don't die with your stuff." 

- Brendon Rearick 

What you will learn from this episode:

00:58 - Making it to the forefront his personal life motto

02:51 - How he thinks of relationships

05:55 - His formula for success

08:38 - How they got through all the trials and coming out successful

12:17 - You deliver, and they'll talk about it

13:53 - Ready, fire, aim

16:28 - Talking about his book entitled 'Coaching Rules: A How-to Manual for a Successful Career in Strength and Fitness'

21:45 - Why you can never step into the same book twice

25:23 - What it means for him to read these four books every year

26:28 - Becoming a completely different person when rereading books

29:30 - What his illness taught him

37:22 - Why he is a big believer in having less stuff

42:31 - Why should exercise be the number one prescribed drug in the world for him?

48:51 - The biggest lesson from his daughter: 'It's not about you anymore. It's not about me anymore.'

53:51 - Why it always pays to play the long game

55:58 - Where he thinks the coaching world is going on the horizon

59:51 - Sharing his thoughts of disincentivizing going online and incentivizing coming to live events

01:03:24 - How the connection piece plays its role in the in-person setup not going away

Resource:

Coaching Rules: A How-to Manual for a Successful Career in Strength and Fitness by Brendon Rearick

Connect with Brendon Rearick:

Brendonrearick.com

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