14: The TRUTH behind the curtains - Ashton Shanks
BAD Marketing Podcast with Eddie Maalouf
English - January 05, 2022 12:00 - 1 hour - 117 MB - ★★★★★ - 80 ratingsMarketing Business Entrepreneurship 4media andrewdeitsch atlantamarketingagency eddiemaalouf fourmedia Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
He discusses with Eddie about what it’s really like to run an agency, they break down the struggles and biggest challenges they have faced in an industry that fights to uphold a flawless perception. Together they are hosting one of the best events out there to kick off the year strong.
TIMESTAMPS:
00:00 - Intro
01:18 - Start
01:57 - How's the business going?
03:22 - What are the biggest problems in your business?
04:17 - What positions are positions of leadership?
05:30 - What is media buying looking like for you guys right now?
06:12 - What it Costs to be #1
06:55 - Platforms want you to get better performance but it IS A SALE
08:47 - Its one of the hardest times ever
10:30 - It comes down to two things
12:58 - Client Examples
15:00 - The problems with having young companies
17:00 - Why is it hard to create leaders
20:23 - The importance of revisions
21:57 - Who is the person who will check your gaps
22:54 - Biggest pet peeves and workarounds
25:35 - Company wide updates
27:03 - What's Vivid Vision?
27:52 - How Ashton deployed complete transparency
29:14 - Andrew's fix
30:53 - Team updates
33:51 - What kind of company do I want?
35:22 - Is it harder to build leadership remotely?
37:06 - There's nothing wrong with clocking in and out
42:47 - Ashton building his office
45:30 - Company vision
47:04 - How companies negotiate their buyout
48:43 - Why are cash buyouts going down?
51:50 - How eddie would sell a company
53:44 - AGENCY FOUNDERS LIVE
58:23 - Outro
THE AGENCY FOUNDERS:
Instagram: https://www.instagram.com/theagencyfounders
Website: http://theagencyfounders.com/
FOLLOW ASHTON:
Instagram: https://www.instagram.com/ashton.shanks/
Hemon Media: https://thehemongroup.com/
FOLLOW 4MEDIA:
Main YouTube Channel: https://www.youtube.com/4mediamarketing
Clips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQ
Website: https://4media.marketing/
Join Our Team: https://4media.marketing/jobs
Instagram: https://www.instagram.com/4media.marketing/
TikTok: https://www.tiktok.com/@4media.marketing?
EDDIE
Instagram: https://instagram.com/eddiemaalouf
Twitter: https://twitter.com/imakegreatads
Marketing Course: https://www.brilliantmarketers.com/
ANDREW
Instagram: https://instagram.com/andrew_deitsch
Website: https://andrewdeitsch.com
YouTube: https://www.youtube.com/andrewdeitsch
Andrew’s Other Podcast: https://www.andrewdeitsch.com/podcast