Website Copy That Converts With Kaleena Stroud

417 Marketing Podcast - Growth & Marketing Strategies From The Experts

English - July 06, 2021 10:00 - 54 minutes - 49.7 MB
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Previous Episode: How To Get The Most Out Of LinkedIn With Ted Prodromou

Next Episode: Writing Principles, Marketing Books, And Building A Core Reader Group With John David Mann

If you are a copywriter looking for tips or a business owner wondering why you should hire a copywriter in the first place, this is the episode for you.

Our guest this week is Kaleena Stroud. Kaleena is a copywriter for ecommerce businesses, specializing in health, wellness, and beauty products. She’s worked for leading beauty-related ecommerce companies such as YOGABODY, Dermstore and ISDIN. She has also contributed to Copyhackers, and is an expert on high-converting copy for websites and product pages. Originally from California, she is now living in Barcelona.

In this episode, Kaleena will share tips on copywriting for websites, gathering voice of the customer data, and much, much more. Tune in so you don’t miss out on any insights.

Kaleena Stroud

Website

https://www.kaleenastroud.com/

https://www.linkedin.com/in/kaleenastroud/

MENTIONS - Tools, Books, and People

Jorden Makelle

https://www.writingrevolt.com/

Joanna Wiebe

linkedin.com/in/jwiebe

Copyhackers

https://copyhackers.com/

The About Us Page is Usually the Second Viewed Page

https://www.tslmarketing.com/blog/how-to-make-your-about-us-page-stand-out

Trust Pilot

https://www.trustpilot.com/

Amazon

https://www.amazon.com/

Collecting Voice of Customer Pain Points from Amazon

Type in: amazon.com inurl:”product-reviews” “keyword”

Example: amazon.com inurl:”product-reviews” “tired of”

Source: https://copyhackers.com/a-super-speedy-formula-to-find-voc-fast/