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Bing!
3Q Digital Download
English - January 15, 2015 21:11 - 25 minutes - 57.8 MB - ★★★★★ - 3 ratingsMarketing Business News Business News Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Remarketing
Next Episode: YouTube!
Our host, Joseph Kerschbaum, and guest John Gagnon talk Bing (which is great because John is a Bing Evangelist)!
Here are John’s key Bing takeaways:
Take advantage of the new Universal Event Tracking in Bing
Utilize your negative keywords to optimize your campaigns.
Don’t neglect mobile. Bing has seen awesome growth on mobile.
Check out all of the new tools available in the Bing Ads UI.
Use as much segmentation as possible to improve performance.
Enjoy the episode!
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