Daniel Hicks is the founder of TTB Tamer, which is a software that helps microbreweries report their tax obligations. His software helps track the amount of alcohol a brewer produces and creates all the forms to be sent into the government. I was impressed at how Daniel followed the formula from The Foundation and (surprise!..


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The post TMM008: Daniel Hicks – Poster Child for the 20 Mile March appeared first on #twenty-mile-march.

Daniel Hicks is the founder of TTB Tamer, which is a software that helps microbreweries report their tax obligations. His software helps track the amount of alcohol a brewer produces and creates all the forms to be sent into the government. I was impressed at how Daniel followed the formula from The Foundation and (surprise! It works…) ended up creating a SaaS. I think the biggest takeaway for me was his persistence and single-minded focus. He wanted to create a SaaS that helped microbreweries and didn’t stop moving forward. Daniel could have quit so many times, but he didn’t, and so he has a company now and he was able to quite his day job.


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Timecode

03:00 Friendly niche. All microbreweries want to help each other out.

06:00 How Daniel contacted the market (E-mails scraped from brewery association)

07:30 How Daniel caught the entrepreneurship bug

09:15 Daniel finds the core problem/idea

09:45 Don’t get too big. It’s hard to execute the idea when you have no money.

12:00 How he built the MVP.

13:15 Found his developer was already his roommate

15:30 Customers were told that he will fix the problems they find in the software

17:00 Daniel sends 10-20 e-mails a day and chips through his list of 6,000 brewers

19:00 Daniel’s lead gen funnel = FB ad > email optin > PDF > teaching sequence

20:43 Scaling problems

21:45 Daniel likes to respond to customer emails in 2-3 minutes

23:00 How Daniel will expand into the related wine/spirit markets

24:30 The longterm vision of his company

25:40 Joy from simply doing what you want to do.

26:45 Keep it practical yet fun

28:00 The biggest struggle has been just to keep going even on tough days

30:00 The habits that Daniel kept while working a full time job


 


Links:

Daniel Hicks [email protected]

Website http://www.ttbtamer.com/


The post TMM008: Daniel Hicks – Poster Child for the 20 Mile March appeared first on #twenty-mile-march.